Open to opportunities

Sadanand Sisodia

@sadanandsisodia

Message

I scale high-ROI performance marketing across global, remote-first teams.

India

Message

What I'm looking for

I’m looking for a remote-first, distributed team where I can own end-to-end performance marketing (Google/Meta, CRO, tracking, and automation) and deliver high-ROI growth with async communication and transparent reporting.

I’m a results-driven Digital & Performance Marketing Manager with 10+ years designing and scaling high-ROI acquisition systems across healthcare, sports, and retail. I’ve delivered measurable outcomes including 46X revenue growth, 5X paid media scale-ups, and CPL reductions of up to 73% across India, US, UK, and Australia.

I specialize in end-to-end performance marketing strategy—owning paid media, funnels, CRO, automation, and analytics independently while driving continuous optimization. From full-funnel frameworks (TOF → MOF → BOF → retargeting) to advanced conversion tracking (pixel setups, GTM configurations, event-based analytics), I focus on improving drop-offs and tightening attribution.

Built for distributed, async-first collaboration, I lead with transparency and self-directed execution using tools like Slack, Loom, and Notion—delivering on time without in-person supervision. I also drive lead generation and nurturing systems (CRM + email workflows) to raise SQL rates and strengthen client growth pipelines.

Experience

Work history, roles, and key accomplishments

Current

Performance Marketing Manager

Current

Right Symbol

Apr 2020 - Present (6 years 2 months)

Owned end-to-end performance marketing for multiple clients remotely, planning and scaling Google Ads and Meta Ads across lead gen and conversion goals. Improved ROAS, CPL, and CAC through continuous creative testing, funnel restructuring, advanced conversion tracking, and CRM lead nurturing automation.

Meta Ads CRO Conversion Tracking Lead Automation Funnel Analysis A B Testing

Senior Digital Marketer

Hestabit Technologies

Nov 2018 - Mar 2020 (1 year 4 months)

Led performance-focused SEO, PPC, and paid social for UK and US client accounts in a distributed team setting. Built and optimized conversion-focused landing pages, scaled acquisition campaigns for new service offerings, and supported sales with performance insights and attribution reporting.

SEO PPC Paid Social Landing Page Optimization Lead Generation Marketing Reporting A B Testing

Digital Marketing Executive

Sportsbrick Networks Pvt. Ltd.

Apr 2015 - Nov 2018 (3 years 7 months)

Developed growth and performance marketing roadmaps for pre- and post-product launches, driving 3,000+ pre-launch signups and scaling social reach to 100K followers with a 117M+ viral video campaign. Delivered India’s largest sports trial campaign with 500K+ engagements and 2,000+ registrations while supporting investor acquisition via LinkedIn outreach.

Growth Marketing Performance Marketing Funnel Optimization Stakeholder Management