Yasmine User
@yasminecaxreiro
Strategy and Innovation Manager delivering C-level transformation, growth strategy, and operating model execution.
What I'm looking for
I’m a Strategy and Innovation Manager with 10+ years of experience delivering high-impact strategy, innovation, and transformation projects in complex, multi-stakeholder environments, including top-tier management consulting at Deloitte. I lead C-level strategy engagements, build robust fact bases from external and internal insights, and translate market intelligence into customer-centric recommendations.
Across my roles, I’ve driven measurable outcomes like accelerated executive approval cycles by 30% (Deloitte) and compressed reporting from 20-day cycles to real-time, supporting a $4M Series B (Leads2b). I also led strategy delivery on a $700M+ critical infrastructure program, aligning executive decision-making at SteerCo and board level.
My edge is closing the gap between strategic insight and operational execution—ensuring recommendations don’t just land in decks, they get implemented. I’m known for managing through influence across complex organizations, navigating ambiguity, and building from scratch with rigor in high-complexity environments where execution velocity truly matters.
Experience
Work history, roles, and key accomplishments
Led C-level strategy, innovation, and transformation engagements across technology, telecom, pharma, banking, and government sectors, managing distributed teams of 20+ specialists. Eliminated 35% of overlapping strategic initiatives through prioritization and governance redesign, improving resource allocation and execution velocity.
Senior Consultant, Strategy & Innovation
Deloitte
Dec 2022 - Dec 2023 (1 year)
Led strategy workstreams on a $700M critical infrastructure program with 30+ cross-functional stakeholders and multi-vendor complexity. Accelerated executive approval cycles by 30% by redesigning SteerCo governance forums and decision-support structures.
Guest Lecturer & Executive Mentor
Tera
Mar 2022 - Dec 2022 (9 months)
Mentored 300+ leaders in Lean and Process Architecture, including executives at a major LatAm bank, and built strategic data tools for Fortune 500s. As a Data Analysis instructor, I trained professionals in KPIs, dashboards, and data-driven decisions. Also facilitated workshops on executive storytelling and problem framing, turning complex insights into actionable outcomes.
Strategy & Innovation Lead
Leads2b
May 2021 - Mar 2022 (10 months)
Designed and executed growth strategy and business model innovation that supported a successful $4M (BRL 20M) Series B fundraising process. Compressed financial and operational reporting cycles by 95% through process redesign and automation using Excel and Looker Studio.
Designed and executed strategy, innovation, and digital transformation engagements for clients including SAP LATAM, Sicredi, Porto Alegre City Government, and the Porto Alegre Public Prosecutor's Office. Built real-time governance dashboards and strategic models using SQL, Power BI, Excel, and Qlik Sense, driving a 25% increase in customer retention and a 30% improvement in operational efficiency.
Education
Degrees, certifications, and relevant coursework
HSM University (São Judas Tadeu)
Master of Business Administration, Digital Business & Competitive Strategy
Earned an MBA in Digital Business & Competitive Strategy from HSM University (São Judas Tadeu) in 2024.
ESPM Escola Superior de Propaganda e Marketing
Master's, Strategic Foresight & Futures Design
Completed a Master’s program in Strategic Foresight & Futures Design at ESPM Escola Superior de Propaganda e Marketing in 2024.
ESPM Escola Superior de Propaganda e Marketing
Bachelor of Arts, Business Administration
Completed a Bachelor of Arts in Business Administration at ESPM Escola Superior de Propaganda e Marketing in 2018.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
Skills
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