I am now looking for a Marketing Operations Manager or similar role where I can combine marketing expertise with operations, analytics, automation, and process management. I am particularly interested in roles where I can build scalable systems, improve team efficiency, introduce data-driven processes, and drive cross-functional collaboration.
Victoria Vorozhtsova
@victoriavorozhtsova
My expertise combines marketing, operations, analytics, process optimization, and cross-functional collaboration
What I'm looking for
My core expertise is building scalable marketing processes, improving operational efficiency, analyzing markets and user behavior, and connecting marketing with Sales, Product, Design, and other cross-functional teams.
I started my career in marketing agencies, working with different clients, developing marketing strategies, analyzing markets and user behavior, and building teams, products, and processes from scratch. I later co-founded an AI studio, where I built business operations from the ground up, including sales, finance, client service, and internal processes, while gaining hands-on experience with AI tools.
For 1.5 years, I worked at a crypto company, first in Marketing and later in P2P Operations. In Marketing, I redesigned the media planning approach, reduced landing page production time by 5x, and automated weekly reporting, cutting preparation time from 2–3 hours to 15 minutes. I also built SOPs, RACI matrices, and SLA frameworks for Marketing's collaboration with Sales, Design, and Product, and introduced Jira-based processes that increased on-time task delivery to 90%.
In P2P, I built the Help Center from scratch, improved support processes and scripts, and established consistent product terminology across teams.
Experience
Work history, roles, and key accomplishments
P2P Business Development Manager
EMCD
Dec 2025 - Jul 2026 (7 months)
Developed P2P Terms of Service and dispute-resolution procedures, built the P2P Help Center from scratch, and standardized P2P terminology across all user touchpoints. Reviewed merchant applications and identified growth opportunities through market analysis and backlog prioritization.
Marketing Operations Manager
EMCD
May 2025 - Dec 2025 (7 months)
Redesigned media planning and budgeting processes, cut landing-page production cycle by 5x, and introduced unified naming standards. Automated reporting and onboarding, and initiated AI adoption for creative production.
Co-founder & COO
AIM Studio
Dec 2023 - May 2025 (1 year 5 months)
Co-founded an AI business-process automation startup and brought it to profitability without external investment. Combined sales, marketing, finance, and client-service functions, and built the full client-engagement cycle.
Business Development Director
MY PERFORMANCE AGENCY
Oct 2018 - Sep 2023 (4 years 11 months)
Managed the agency's P&L, built and led Business Development, Paid Social, and Mobile Marketing departments, and grew revenue through process optimization. Expanded client base and launched new products.
Client Service Lead
Media Instinct
May 2017 - Sep 2018 (1 year 4 months)
Launched the mobile division from scratch, bringing on vendors, building processes, and training the team. Developed and defended commercial proposals and strategies for new clients.
Client Service Head
Performics Russia (ZenithOptimedia)
Oct 2015 - Mar 2017 (1 year 5 months)
Led a team of 12, handling hiring, training, KPI setting, motivation, and task allocation. Built effective performance-media communication with key client Nestlé, improving the agency's client-evaluation score.
Search Marketing Group Head
iProspect
Jun 2013 - Sep 2015 (2 years 3 months)
Received recognition from Adidas HQ for engagement and professionalism, and was appointed acting Group Head after 4 months. Developed expertise in lead generation for e-commerce and fintech segments.
Paid Search Planning & Buying Manager
Advert.ru
Dec 2012 - Jun 2013 (6 months)
Delivered the Philips launch (12 brands) after winning the tender, developing 12 strategies and launching ad campaigns across all brands within 1.5 months.
Search Manager
MindShare
Sep 2011 - Oct 2012 (1 year 1 month)
First in the department to move client paid-search management in-house from vendors, strengthening campaign quality control.
Education
Degrees, certifications, and relevant coursework
Moscow Institute of Humanities and Economics
Bachelor's degree, Public Relations
Studied Public Relations at the Moscow Institute of Humanities and Economics, graduating in 2011.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Skills
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