Open to opportunities

Sudhakar Goud

@sudhakargoud

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Digital marketing manager driving D2C e-commerce growth through paid media, CRO, and analytics.

India

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What I'm looking for

I’m looking for a full-remote or hybrid role where I can own end-to-end performance marketing and e-commerce growth—paid media, CRO, email automation, and GA4/GTM analytics—with budget accountability and strong executive reporting.

I’m a senior digital marketing and e-commerce professional with 12+ years of hands-on experience delivering measurable growth for D2C, B2B, and health and wellness brands across Australian, UK, and US markets. I own end-to-end digital marketing—from paid media strategy and SEO to Shopify implementation, Klaviyo email automation, and GA4 analytics—with clear budget accountability and a commercial outcome focus.

In recent AU roles, I’ve delivered +75% D2C revenue growth and +32% B2B lead growth, plus 2x YoY revenue across AU/NZ brands, while managing $10M+ in Google Ads 360 spend for enterprise clients. I also bring board-level reporting through GA4/GTM tracking and Looker Studio dashboards, and I’m comfortable leading distributed teams and collaborating directly with founders and CEOs.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Manager

Current

Australasian Progressive Group (APG)

Nov 2025 - Present (7 months)

Owned the full digital marketing function across APG brands, managing Google Ads, Meta Ads, SEO, and email marketing with weekly ROAS/CAC/CVR/LTV tracking against commercial targets. Implemented GA4/GTM tracking, managed Shopify performance, and led a 3–4 person team plus agency partners with monthly executive reporting.

Google Ads Meta Ads SEO GA4 GTM Shopify Team Leadership

Current

Founder / Digital Marketing Director

Current

LeadSyncLink

Oct 2024 - Present (1 year 8 months)

Run a boutique digital marketing agency serving clients across AU, US, UK, and India with services across SEO, paid media, GA4/GTM implementation, and Shopify management. Available for additional freelance or contract engagements.

SEO Performance Marketing Paid Media Management GA4 GTM Shopify Management Client Servicing

Head of Digital Marketing

Jaybro Group

Sep 2023 - Sep 2024 (1 year)

Delivered +32% lead growth and +15% CVR across 5 AU brands by leading paid media, SEO, content, design, and data efforts with a team of 12 and 2 external agencies. Owned Google Ads/Meta Ads/SEO and HubSpot email automation, implemented server-side GA4/GTM attribution, and built Looker Studio dashboards for CEO and board reporting while managing Shopify stores across brands.

Google Ads Meta Ads SEO HubSpot GA4 Server Side GTM Looker Studio Budget P&L Accountability

Head of Digital

Powerhouse Supplements

Aug 2022 - Sep 2023 (1 year 1 month)

Achieved +75% revenue growth for an AU D2C nutraceuticals brand in 13 months by owning the full performance marketing and CRO stack. Improved abandoned cart recovery (12–15%), increased ROAS from 2.8x to 4.2x, built Klaviyo lifecycle flows from scratch, and managed a six-figure AUD monthly ad budget across Google Ads and Meta Ads.

Meta Ads Klaviyo ROAS Subscription Win Back Flows Budget Management

Digital Marketing Manager

Barnes Products

Nov 2020 - Jul 2022 (1 year 8 months)

Built Barnes Products’ digital presence from zero, including Shopify implementation, Google Ads, Meta Ads, SEO, and email marketing for AU and NZ markets. Drove 2x YoY revenue growth through remote coordination of developers, designers, and agency partners across markets.

Google Ads Meta Ads SEO Email Marketing AU NZ Market Growth Campaign Management

Google Ads 360 Manager

Regalix Pvt Ltd

Apr 2019 - Mar 2020 (11 months)

Managed $10M+ Google Ads 360 spend across 2,500+ campaigns for US and UK enterprise clients. Led a team of 3 account executives to deliver campaign performance and client deliverables.

Campaign Management Team Leadership Budget Management performance reporting

TRMS Manager

Amazon

Mar 2016 - Mar 2019 (3 years)

Built analytical rigour to support data-driven decision-making and stakeholder management in Amazon’s global operations environment. Strengthened reporting and execution discipline to improve operational outcomes.

Operations & Analytics Data Driven Decision Making Stakeholder Management Reporting Performance Monitoring