Looking for a job

srikant satya

@srikantsatya

Message

Global marketing and communications leader driving employer brand and data-led growth.

India

Message

What I'm looking for

I seek roles leading employer brand and data-driven marketing teams, with scope for strategic impact, cross-functional partnership, and growth-focused measurement.

I am a global marketing and communications leader with 12+ years of experience across enterprise and high-growth organizations, including Verizon, Amazon, DBS, Google, and Joveo. I operate at the intersection of brand, data, technology, and people, translating strategy into measurable business outcomes.

I have built employer brands, scaled marketing operations, and modernized marketing ecosystems at scale, delivering measurable improvements like 47% YoY traffic growth for Value Brands and 25% ROI increases for enterprise clients. I drive data-led performance through analytics, attribution modeling, and AI-enabled initiatives.

My cross-functional work includes partnering with leadership, HR, product, and analytics teams to deliver recruitment marketing, internal and external communications, and martech automation. I have managed significant media budgets, improved CPC and CTR performance, and increased organic traffic and candidate quality through content and SEO strategy.

I am known for building high-performing teams, mentoring talent, and enabling enterprise adoption of tools and processes, including authoring operating documentation and leading PMO-style strategic communications programs.

Experience

Work history, roles, and key accomplishments

Digital Marketing Analytics Manager

Verizon

Feb 2025 - Dec 2025 (10 months)

Automated GA4 reporting and built Looker dashboards for major campaigns, reducing 5+ hours/week of manual effort and improving Value Brands traffic by 47% YoY; validated 60,000+ customer IDs to improve targeting accuracy.

GA4 Looker Multi Touch Attribution Tealium Generative Engine Optimization

Assistant Vice President

DBS Bank

Jul 2023 - Feb 2025 (1 year 7 months)

Led employer branding and recruitment marketing for Technology & Operations, drove 16% increase in T&O corporate website traffic through content and optimization, and managed multi-stakeholder communications as PMO for group initiatives.

Employer Branding Internal Communications PMO Stakeholder Management Recruitment Marketing

Senior Digital Marketing Manager

Joveo

Jan 2022 - Jun 2023 (1 year 5 months)

Owned global programmatic recruitment advertising managing $100K+ monthly media spend, reduced CPC by 20% and improved CTR by 15%, and increased client ROI by 25% while driving 40% website traffic growth through SEO.

Programmatic Advertising Mojo Media Buying SEO CRO

Digital Marketing Manager

Joveo

Apr 2020 - Dec 2021 (1 year 8 months)

Implemented integrated digital strategies that grew customer base 30% and retention 25%, led paid media across Google, Facebook, LinkedIn achieving 20% CPC reduction and 25% CTR growth, and delivered 50% organic traffic growth.

Paid Media Google Ads Facebook Ads LinkedIn Ads SEO Customer Retention Analytics Employer Branding

Digital Marketing Manager

People Tech Group

Aug 2019 - Mar 2020 (7 months)

Led multi-channel digital and employer branding campaigns that improved lead generation 25% and reduced CPL 20%, partnered with HR to increase job applications 25%, and managed analyst and partner marketing initiatives.

Employer Branding Multi channel Marketing Lead Generation Analyst Relations Partner Marketing Microsoft AWS Collaborations

Digital Marketing Manager

Glanbia

Jun 2018 - Feb 2019 (8 months)

Led integrated digital, influencer, and employer branding initiatives delivering 25% ROI improvement, drove 40% growth in social engagement and 35% increase in lead generation through national campaigns.

Digital Marketing Influencer Marketing Campaign Management Lead Generation ROI Optimization Content Strategy Campaigns

Digital Marketing Executive

Arenco Real Estate

Jul 2017 - Jun 2018 (11 months)

Increased website traffic 40% and online lead generation 30% via paid media, SEO, and site merchandising; partnered with agencies on website revamp improving engagement 30%.

Paid Media SEO Site Merchandising Agency Management Lead Generation Web Analytics CRO

Web Trader / Site Merchandiser

Landmark Group

May 2016 - Dec 2016 (7 months)

Owned online merchandising via SAP Hybris, driving 25% increase in online sales and built analytics dashboards that improved campaign decision-making by 15%.

Hybris Site Merchandising Dashboards

Senior Site Merchandiser

Amazon

Apr 2015 - Apr 2016 (1 year)

Led site merchandising across multiple categories driving 25% sales growth and delivered flagship promotions and brand stores that produced a 63% sales uplift.

Site Merchandising Category Management Promotion Sales Growth E commerce Strategy Analytics

Ontology Analyst

Amazon

Mar 2014 - Apr 2015 (1 year 1 month)

Built and audited ontology models to automate product categorization, contributing to Brand Registry and seller gating initiatives and earning a promotion within three months.

Data Auditing Process Automation E Commerce Operations Cross Functional Collaboration

AdWords Associate

Google

Mar 2012 - Mar 2014 (2 years)

Managed Google Ads accounts for global advertisers across Search, Display, Mobile, and YouTube, improving advertiser ROI through advanced optimization and promoted to lead complex advertiser cases.

Google Ads Display Advertising YouTube Ads Performance Optimization Account Management ROI Optimization Team Leadership