Looking for a marketing role where I can apply my PPC, SEO, and e-commerce experience to drive growth, improve performance, and contribute to a collaborative team.
Alecs Sandra Saminathan
@alecssandrasaminatha
Performance-focused marketer skilled in PPC, SEO, and D2C growth, driving high ROAS, website optimisation, and multi-channel campaign success.
What I'm looking for
Marketing, Operations, Technology
Experience
Work history, roles, and key accomplishments
Digital & E-commerce Manager
HomeLinens Retail Group
Oct 2023 - Present (2 years 2 months)
Owned paid media strategy across multiple websites, scaling ROAS from 300% to 500% and increasing average order value by 43% within 30 days while managing a team of 4+ and agency partners.
Senior Digital Marketing and Research Associate
Google Operations Centre
Jan 2021 - Aug 2023 (2 years 7 months)
Drove $12.8M in sales for Luxury Escapes through account restructuring and keyword expansion, optimized $1M+ daily budgets for global clients, and delivered regional market insights to align campaigns with local trends.
Sales Consultant
Regalix India Private Limited
May 2019 - Dec 2020 (1 year 7 months)
Increased ROI by 20% for SMEs via data-driven PPC strategies, secured 10+ monthly partnerships through tailored sales pitches, and collaborated with creative teams to deliver high-performing ad campaigns.
Trained and managed 70+ new hires while maintaining a 96% customer satisfaction rate and received Employee of the Year for exceptional service and team mentorship.
Customer Service Representative
Synchrony Financial
Jun 2016 - Apr 2017 (10 months)
Resolved credit card and banking inquiries with a 98% resolution rate and maintained 100% accuracy in customer account updates, improving data integrity and customer trust.
Education
Degrees, certifications, and relevant coursework
University of Worcester
Master of Science, Marketing
2023 - 2024
Completed MSc in Marketing with modules including Marketing Management, Marketing Communications, and Corporate Entrepreneurship.
St. Francis College for Women
Bachelor of Arts, Mass Communication
2013 - 2016
Completed BA in Mass Communication with modules covering Public Relations, Mass Communication, and French.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
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