Sonia Bartholini
@soniabartholini
Enterprise Account Executive driving data-led customer success and expansion across SaaS and AdTech.
SpainWhat I'm looking for
I’m an enterprise-facing Account Executive and customer success professional with 8+ years across SaaS, AdTech, digital solutions, and smart-tech B2B environments. I specialize in executive stakeholder management, success planning, renewals support, and expansion strategy across EMEA and GCC markets, using data-led account development to drive retention and growth.
I bring measurable commercial impact—25–35% annual qualified pipeline growth and 22% lead generation improvement in 6 months—along with hands-on Salesforce use and AI-enabled, analytics-driven workflows. From Amazon Ads to UAE education and real estate verticals, I build tailored business cases, lead consultative discovery, coordinate cross-functional alignment, and keep pipeline and forecasts accurate across HubSpot and Zoho.
Experience
Work history, roles, and key accomplishments
Account Executive
Urbtek Group
Jan 2024 - Present (2 years 6 months)
Owned the end-to-end sales process across the UAE, managing prospecting through proposal follow-up and close for education, hospitality, public realm, and real estate verticals. Built pipeline momentum, delivering a 25–35% increase in qualified pipeline growth annually and a 22% rise in high-quality lead generation within 6 months.
Account Manager
Amazon Ads
Jan 2022 - Jan 2024 (2 years)
Managed a regional portfolio of advertisers across Scandinavia and MEA in a SaaS/AdTech environment, driving value-led recommendations, retention, and account expansion. Improved sales cycle efficiency by 30% via a sprint initiative that accelerated response times and tightened cross-team coordination, while maintaining pipeline health and forecast accuracy using Salesforce.
Business Development Manager
Ithara Group
Jan 2016 - Jan 2021 (5 years)
Owned end-to-end business development for smart-tech and design-led B2B solutions, managing prospecting, proposals, negotiation, and closing across complex multi-stakeholder cycles. Supported opportunities valued at $225K+ per project and contributed to 120% business growth within 12 months, alongside a 35% increase in engagement from targeted commercial outreach and partner-led initiatives.
Education
Degrees, certifications, and relevant coursework
IE Instituto de Empresa
Master of Business Administration (MBA), Biotechnology
2010 -
Earned an MBA with a focus in Biotech/Biotechnology at IE Instituto de Empresa in 2010.
Second University of Naples
Degree in Biotechnology, Biotechnology
1999 -
Completed a degree in Biotechnology at the Second University of Naples in 1999.
Tech stack
Software and tools used professionally
Availability
Location
SpainAuthorized to work in
Job categories
Skills
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