Sofiat Salaudeen
@sofiatsalaudeen
Client-focused customer service and communications specialist with proven retention results.
What I'm looking for
I am a client-focused professional with 4+ years of experience in customer engagement, retention, and multi-channel communications. I simplify complex information for diverse audiences, manage high-volume communications across time zones, and consistently improve satisfaction metrics and long-term client retention.
My achievements include improving email open rates by 18%, driving 20% monthly sales growth through targeted outreach, and achieving 100% internal app adoption within two weeks. I bring CRM experience (HubSpot), analytics skills (Google Analytics/GA4), and a remote-first work ethic, ready to apply these strengths to a specialty life insurance customer service role.
Experience
Work history, roles, and key accomplishments
Brand & Customer Engagement Lead
Wivarr
Jun 2025 - Present (9 months)
Served as primary client-facing contact, increased monthly sales by 20% through targeted outreach and implemented communication templates and a response calendar to ensure timely, on-brand replies.
Digital Marketing Specialist
Irvin Global
Jul 2024 - Present (1 year 8 months)
Managed multi-channel client communications and led an internal app launch achieving 100% branch adoption in two weeks; improved email open rates by 18% and grew newsletter readership by 2,000+ subscribers.
Freelance Client Communications Specialist
Freelance
Jan 2022 - Present (4 years 2 months)
Delivered remote client communications and onboarding UX materials that improved user retention by 15% and managed newsletter campaigns that increased audience interaction by up to 60%.
Education
Degrees, certifications, and relevant coursework
Kwara State University
Bachelor of Science, Mass Communication
Completed a Bachelor of Science in Mass Communication, focusing on media, public relations, and communications principles.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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