Selma Ben Amor
@selmabenamor
Sales and business development leader building enterprise ecosystems across EMEA, Middle East, Africa for AI, cloud, and SaaS.
TunisiaWhat I'm looking for
I’m a Senior Sales and Business Development Executive with 20+ years of experience driving enterprise growth across EMEA, Middle East, and Africa for global technology leaders including Ericsson and Beyon Solutions. I build and scale regional markets through strategic partnerships, ecosystem development, and go-to-market execution in AI, Cloud, IoT, and SaaS.
I’m known for closing multimillion-euro deals (€60M+) and delivering up to 190% revenue growth by engaging C-level stakeholders, telecom operators, governments, and enterprise clients. I’ve shaped market entry and expansion strategies, including enabling new IoT services through regulatory engagements, and I’ve led across-functional teams of 20 associates while delivering consistent GTM execution.
My style is consultative and model-driven: I translate customer pains into the right solutions, define sales tactics from data, and negotiate high-value agreements. I bring ecosystem-driven innovation—covering cross-vertical use cases, regulatory-aware GTM strategies, and system integration across organizations—to turn complex partner needs into measurable adoption and growth.
Experience
Work history, roles, and key accomplishments
Head of Global Sales
Insomea
Aug 2024 - Present (1 year 10 months)
Directed EMEA go-to-market by building scalable partner and GTM models for enterprise IT and Azure cloud, driving a 40% increase in enterprise revenue across EMEA. Organized regional teams and operating models to ensure consistent enterprise GTM execution.
Led ecosystem-driven business development for IoT connectivity management services across Europe, Middle East, Africa, and Latin America, shaping SaaS connectivity platform go-to-market and enabling regulatory engagements. Drove 190% year-over-year revenue growth and increased connectivity adoption by 40% through ecosystem-led GTM strategies.
Owned the cross-vertical IoT ecosystem strategy across 25 countries in the Mediterranean region, coordinating partner selection and delivery frameworks. Defined regulatory-aware GTM strategies and bridged technology teams, partners, and vertical business leaders to incubate high-value IoT opportunities.
Shaped new business domains across Transportation, Government, and Utilities by validating use cases, building business models, and aligning partners across Mediterranean and Maghreb regions. Led ecosystem intelligence and orchestration to enable scalable, regulatory-compliant market entry and closed a €60M+ mission-critical project.
Led multimedia and VAS (Value-added Services) business across the Maghreb (Mauritania, Morocco, Algeria, Tunisia), managing Multimedia Sales, partner management, and delivery. Recognized as a top director in Region Mediterranean for the best practice case in 2011 for Sales and Delivery.
Spearheaded account strategy and business development by building relationships with key stakeholders to drive continuous account expansion. Led a successful break-in at Ooredoo Tunisia, securing the first contract and establishing an ongoing growth partnership.
Education
Degrees, certifications, and relevant coursework
ESSEC & Mannheim Business School
Executive MBA, General Management
Completed an Executive MBA in General Management with ESSEC and Mannheim Business School.
University of Hannover
Master of Information Technologies and Telecommunication, Information Technologies and Telecommunication
Earned a Master degree focused on information technologies and telecommunication.
University of Heidelberg
German Language Course, German Language
Completed a German language course as part of university preparation.
Availability
Location
TunisiaAuthorized to work in
Job categories
Skills
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