Baligh Jouini
@balighjouini
Senior sales leader driving multimillion-dollar B2B deals across EMEA.
What I'm looking for
I am a sales and business development leader with 15+ years of experience driving end-to-end B2B sales across the EMEA region, fluent in English, French and Arabic. I have a proven record closing sizeable deals, establishing partner networks, and launching go-to-market strategies for cloud, SaaS and hardware portfolios.
My background includes leadership roles at Microsoft Cloud partner, EFI (digital printing), Motorola Solutions and HP/Dell where I managed complex sales cycles, upsell/cross-sell initiatives, partner enablement and pipeline management using CRMs like Zoho and Salesforce. I consistently exceeded targets, with notable wins such as FY22 $2.4M (MEA) and FY19 $4.7M total contract value.
I bring pragmatic sales operations experience—pipeline governance, partner onboarding, RFP responses, demos/POCs and trade-show representation—combined with coaching and team development to deliver measurable revenue growth and long-term customer success.
Experience
Work history, roles, and key accomplishments
Sales & Business Development Manager
Insomea
Jan 2024 - Jun 2025 (1 year 5 months)
Led Microsoft-focused sales and business development across MEA, establishing partner network and upgrading enterprise accounts (E3 to E5), driving demand generation and securing security and productivity deals through workshops and POCs.
SaaS Business Development Manager
EFI
Apr 2021 - Dec 2023 (2 years 8 months)
Led go-to-market and sales for MEA SaaS packaging and printing solutions, managing complex B2B cycles and closing deals sized $300K–$2M, generating $2.4M in FY22 through pipeline development and trade-show participation.
Served as primary North Africa contact, resolving enterprise customer issues, managing escalations and renewals, and promoting Motorola technologies while updating CRM and coordinating cross-functional response.
Partner Managed Print Services Manager
HP
Jan 2016 - Sep 2020 (4 years 8 months)
Managed partner MPS requests across Europe, architected printer fleets and pricing models, ensured SLA responses under 2 days, and achieved significant contract wins and renewals totaling multi‑million USD.
Sales Account Manager
Dell
Mar 2012 - Jan 2016 (3 years 10 months)
Sold Dell technology portfolio across MEA, responding to tenders/RFPs and generating multi‑million dollar revenue from education, healthcare and banking customers while advising on fleet and workstation solutions.
Managed end-to-end business development across Africa for Oracle technologies, driving direct and indirect sales channels and securing sizable enterprise opportunities across multiple sectors.
Education
Degrees, certifications, and relevant coursework
American University of Dubai
Master of Information Technology, Information Technology
Master of Information Technology studies at the American University of Dubai as listed in CV education section.
Rue de Russie
High School, General Secondary Education
2002 - 2003
Completed High School at Rue de Russie in 2002–2003 as indicated in the CV.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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