Scott Schneider
@scottschneider
Senior Product and Marketing Management Professional with extensive SaaS expertise.
What I'm looking for
I am a Senior Level Product and Marketing Management Professional with over 25 years of experience in solving product and marketing challenges. My expertise lies in SaaS and technology services, where I have successfully initiated growth strategies and digital transformation processes in complex environments. I have a proven track record of developing and launching new products from scratch, significantly impacting user experience and company revenue.
Throughout my career, I have successfully launched over 110 new products, resulting in substantial savings for customers and increased market share for my employers. My strategic partnerships and marketing initiatives have led to enhanced brand visibility and customer satisfaction. I thrive in collaborative environments, leading cross-departmental teams to deliver successful go-to-market strategies and project management, ensuring that we meet our goals and exceed expectations.
Experience
Work history, roles, and key accomplishments
Senior Product Marketing Manager
Verizon
Feb 2022 - Mar 2025 (3 years 1 month)
Led the Managed Tablet SaaS monetization & self-service project, tracking towards $10,000,000 in sales goals by leading product development and go-to-market execution. Orchestrated and launched the IPTV offering within the hospitality sector, growing the installed base from under 5,000 to over 25,000.
Senior Product and Marketing Lead
NetFire
Jan 2021 - Feb 2022 (1 year 1 month)
Positioned the company as a leader in Managed Service Provider (MSP) and secure cloud hosting. Spearheaded SaaS marketing initiatives, resulting in improved customer experiences and enhanced brand visibility.
Senior Product and Program Marketing Manager
NEST Global Solutions
Feb 2020 - Aug 2021 (1 year 6 months)
Launched product marketing strategies, positioning, messaging, and go-to-market plans for AI/ML/DL models. Developed comprehensive marketing and sales collateral, streamlining sales training and serving as a key sales liaison.
Product Marketing Manager
Information Builders
Jan 2016 - Jan 2020 (4 years)
Led and managed blockchain integration for iWay Service Manager (iSM), increasing enterprise client platform adoption rates. Focused on product-led growth by developing and launching user-friendly modules for the MDM SaaS platform, improving customer UI/UX.
Product and Business Development Manager
Philips Lighting
Jan 1997 - Dec 2016 (19 years 11 months)
Managed product and business development for Fluorescent (TL and CFLni) lighting products. Identified market opportunities and drove product innovation.
Product Marketing Manager
Siemens Building Technologies
Jan 1997 - Dec 2016 (19 years 11 months)
Managed product marketing for Network Command Systems, Global Management Stations, and Mass Notification Systems. Developed and implemented marketing plans to support sales objectives.
Global Product Marketing Manager
OpenText (EasyLink Division)
Jan 1997 - Dec 2016 (19 years 11 months)
Managed global product marketing for the SaaS Notification Platform. Developed and executed marketing strategies to drive product adoption and revenue growth.
Technical Product Marketing Manager, Field Sales Pre-Engineer
Wheelock
Jan 1997 - Dec 2016 (19 years 11 months)
Served as Technical Product Marketing Manager and Field Sales Pre-Engineer for Voice Evacuation Systems and Commercial Sound Systems. Provided technical support and product expertise to sales teams.
Education
Degrees, certifications, and relevant coursework
New York Institute of Technology
Bachelor of Science, Business Administration
Earned a Bachelor of Science degree with a major in Business Administration, focusing on core business principles and practices.
New York Institute of Technology
Masters of Business Administration, Business Administration
Completed a Master of Business Administration (MBA) program, gaining advanced knowledge in business management, strategy, and operations.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
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