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Sam TrinityST
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Sam Trinity

@samtrinity

I’m a Business Development Manager driving international B2B SaaS and franchise growth through partner acquisition and full-cycle sales.

India
Message

What I'm looking for

I’m looking for a growth-focused role where I lead international B2B SaaS/business partner acquisition, run consultative demos, and drive revenue against clear targets using strong CRM process and cross-functional support.

I’m a results-driven Business Development Manager with 4+ years of experience in international B2B sales, client acquisition, and account management across the US, UK, Canada, and APAC markets. I focus on onboarding partners, positioning tech-enabled offerings, and turning outbound pipeline into closed, activated revenue.

At OYO (SaaS – PMS & Franchise Solutions), I drive B2B acquisition by onboarding independent hotels onto an integrated SaaS ecosystem—Property Management System (PMS), channel management, and revenue optimization tools. I run the full-cycle motion from outbound prospecting and qualification to demos, commercial negotiation, partner onboarding, and forecasting through CRM reporting, while educating clients on automation and OTA integrations.

Previously, at 98thPercentile (USA, Canada), I achieved a 98th percentile performance by identifying and onboarding students and parents, managing ongoing relationships, and developing sales strategies that increased enrollments. I ensured accurate CRM records and compliance, monitored acquisition metrics for forecasts, and delivered client-ready presentations and demos.

Earlier, at OCUBE Services (Meydan Free Zone), I grew B2B business by advising clients on licensing and regulatory requirements, maintaining partner relationships, and cross-selling post-license value-added services like web and software development. I also supported junior team members with training and process optimization, and started my sales journey at Allsec Technologies in SBI Card’s credit cards department, where I consistently met targets.

Experience

Work history, roles, and key accomplishments

OU

Business Development Manager

OYO USA

Oct 2025 - Apr 2026 (6 months)

Drove B2B acquisition by onboarding independent hotels onto OYO’s SaaS ecosystem (PMS, channel management, and revenue optimization) and positioning OYO as a tech-enabled franchise partner. Managed full-cycle outbound SaaS sales—prospecting, demos, negotiation, and onboarding—while partnering with onboarding and operations teams to activate accounts.

TP

Business Development Executive

98th Percentile

Dec 2024 - Sep 2025 (9 months)

Acquired and onboarded new students and parents seeking entrance-exam preparation guidance, managing ongoing relationships with tailored counselling. Developed sales strategies to increase enrolments, delivered demos/presentations, tracked acquisition metrics and forecasts in CRM, and coordinated smooth client onboarding.

OS

Business Development Associate

OCUBE Services

Apr 2022 - Sep 2024 (2 years 5 months)

Handled B2B client acquisition for businesses looking to set up in Meydan Free Zone, advising on business setup, licensing, and regulatory requirements. Cross-sold post-license value-added services (web development, software development, IT support), streamlined business setup processes, supported junior team members, and provided training while maintaining CRM-focused accuracy.

Education

Degrees, certifications, and relevant coursework

Manipal University Jaipur logoMJ

Manipal University Jaipur

Master of Computer Applications, Computer Applications

2024 - 2026

Pursuing a Master of Computer Applications (MCA) at Manipal University Jaipur from 2024 to 2026.

Delhi University logoDU

Delhi University

Bachelor of Arts (Honours), Political Science

2020 - 2023

Completed a Bachelor of Arts (Honors) in Political Science at Delhi University from 2020 to 2023.

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