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Rishik SoniRS
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Rishik Soni

@rishiksoni

I’m a growth marketer scaling D2C and B2B brands with content systems, funnels, and AI automation.

India
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What I'm looking for

I’m looking to drive measurable growth at fast-moving B2B and Tech companies—building content-driven funnels and AI-powered lead generation with clear KPI tracking and weekly iteration.

I’m a Growth Marketer with 2+ years scaling organic brands across D2C, F&B, and government-commissioned campaigns. I specialize in content systems, funnel design (TOF/MOF/BOF), and AI-powered automation that turns content into pipeline and measurable GTM execution.

At Ambica Exclusive, I owned an end-to-end content engine (ContentOS)—scripting, calendar, model casting, editing, and coordinating a 4-person team. I shipped 16–17 Instagram Reels/month, scaling followers from 1,904 → 9,613 (~5x) in 6 months, while lifting average reel reach from ~2–5K to ~15K views.

I also lead high-stakes production for government and tourism moments. I delivered 2 polished 8-minute documentaries on tight timelines, stepped in with 6 days left to scale a team mid-crisis, and handled sound design and AI voice narration end-to-end.

For lead generation, I built an AI Sales Automation system (5-agent architecture) for real estate, designed for ~1-minute lead response. Using Claude Code, n8n, ElevenLabs, Twilio, Supabase pgvector, and GoHighLevel/WhatsApp API, I aimed to outperform the 5-minute benchmark and replace ~3 SDR roles per client while enabling 24/7 coverage.

Experience

Work history, roles, and key accomplishments

MB

Production Lead

Marriott Bhopal

Sep 2025 - Present (9 months)

Led a 3-person production crew for the closing-day showcase at Marriott Bhopal during MP Tourism’s 3-day Global Fest with 500+ international tourists and vloggers. Produced an end-to-end edited highlight video and curated photo set capturing event ambience and attendee moments, submitted directly to event authorities.

KK

Documentary Production Lead

Kendra Vidyalaya (KV)

Delivered 2 polished 8-minute documentaries covering 3 KV schools for a government insider meeting chaired by the Union Minister and senior executives. Took over a 2-month project with 6 days left, scaled the team to 8, directed one shoot personally, coordinated remote teams/editors, and shipped on deadline after 18+ hour shifts, securing payment and a vice-principal voice testimonial.

AE

Growth Marketer

Ambica Exclusive

Owned an end-to-end content engine (ContentOS), coordinating a 4-person team and producing 16–17 Instagram Reels per month on an alternate-day cadence. Grew followers from 1,904 to 9,613 (~5x in 6 months) and lifted average reel reach from ~2–5K to ~15K views, with multiple reels reaching 100K+ and one at 5.5M.

LE

AI Sales Automation System

LeadSphere

Architected a 5-agent AI sales automation system for real estate, handling outbound, inbound, rescheduling, dead-lead revival, and referral mining end-to-end. Designed for ~1-minute lead response (to improve qualification outcomes), replacing ~3 SDR roles per client (~120K–180K/year headcount savings) while enabling 24/7 coverage versus 8-hour SDR shifts.

Education

Degrees, certifications, and relevant coursework

VC

Vikram Aditya College

Bachelor of Business Administration, Business Administration

Pursuing a Bachelor of Business Administration (BBA) at Vikram Aditya College, Bhopal, expected to complete in 2028.

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