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Raymond BlaisdellRB
Open to opportunities

Raymond Blaisdell

@raymondblaisdell

I turn complex technology change into adopted, measurable business outcomes.

United States
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What I'm looking for

I'm looking to lead technology strategy and delivery where stakeholder discovery, organizational change, and practical AI or automation can turn complex initiatives into outcomes people actually adopt.

I've spent 15+ years helping healthcare and fintech organizations solve the problems beneath failed technology initiatives, then carrying strategy through delivery so the change actually lands.

At Shift Paradigm, I turned around an $800K account with 20+ unhappy stakeholders to a 10/10 NPS score, led a Salesforce-to-HubSpot migration for roughly 200 users and 1.5 million records, and built an n8n lead-routing workflow that processed about 1,500 enriched, assigned leads each month.

I also built an AI adoption program that moved a team from zero to confident daily use of Google Gemini and NotebookLM Enterprise. My work spans stakeholder discovery, organizational change, technology roadmaps, vendor decisions, marketing technology, revenue operations, and workflow automation.

Before consulting, I owned marketing automation for a mortgage lender, delivered digital marketing engagements independently, led digital marketing client accounts, managed multi-project operations, and built executive reporting and trend analysis.

Experience

Work history, roles, and key accomplishments

SP

Digital Platform Engineer

Shift Paradigm

Nov 2021 - Jul 2022 (8 months)

Built and demoed platform solutions across client accounts, bridging business and technology. Owned QA and on-time delivery across multiple accounts and platforms.

PM

Digital Marketing Specialist & Pardot Administrator

Pacific Residential Mortgage

Feb 2020 - Feb 2021 (1 year)

Owned the marketing-automation environment for a mortgage lender, managing campaigns, lead scoring, and KPI reporting. Partnered with web development on SEM and managed website UI, content, and SEO updates.

SE

Digital Marketing Consultant

Self-Employed

Jan 2016 - Feb 2020 (4 years 1 month)

Won and delivered client engagements end to end, from prospecting and scoping through delivery. Used analytics to track performance, spot trends, and guide client strategy.

PW

Director of Digital Marketing

Pith Works

Owned a book of 3-4 larger clients across website, SEO, and digital marketing. Built the ROI/KPI framework adopted as the team's reporting standard.

Education

Degrees, certifications, and relevant coursework

Villanova University logoVU

Villanova University

Certificate, Project Management

Completed a Project Management Certificate.

University of New Hampshire logoUH

University of New Hampshire

Associate of Science, Business Management

Earned an Associate of Science in Business Management.

Tech stack

Software and tools used professionally

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