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Rafael Guimarães

@rafaelguimaraes

Sales and commercial strategist focused on driving growth, building client relationships, and delivering measurable results across many sectors.

Brazil

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What I'm looking for

Commercial professional with 15+ years of experience in sales, business development, and client management across food distribution and real estate sectors. Focused on delivering measurable growth through strategy, persistence, and authentic relationship building

I am a commercial professional with over 15 years of experience in sales management, business development, and customer engagement across seafood, meat distribution, construction, and real estate markets.

Since 2023, I have worked as a real estate consultant in the Greater Porto Alegre area, consistently exceeding sales targets and improving client experience and communication processes.

From 2010 to 2023, I founded and managed a seafood distribution company, overseeing operations, logistics, and B2B partnerships. During that time, I successfully scaled distribution across multiple Brazilian states and strengthened profitability through digital marketing and process optimization.

In 2024, I expanded my work into commercial consulting for construction and software development projects with US-based clients, demonstrating adaptability, cross-cultural collaboration, and data-informed decision-making.

I value integrity, reliability, and long-term business relationships, combining practical execution with strategic insight to deliver consistent commercial results.

Experience

Work history, roles, and key accomplishments

Current

Commercial Consultant

Current

Doomscrollr

Jan 2024 - Present (1 year 10 months)

Led commercial strategy and business development for software market expansion in the U.S., driving proactive prospecting and client presentations to generate new revenue opportunities.

Business Development Sales Strategy Prospecting Presentation Client Relations Market Expansion

Current

Real Estate Consultant

Current

Various Developers

Jan 2023 - Present (2 years 10 months)

Designed and executed multichannel marketing and advertising campaigns for developers, consistently surpassing sales targets and improving interdepartmental customer service processes.

Real Estate Marketing Multi channel Marketing Sales CRM Customer Experience Lead Generation

Founder & CEO

Alma Pescados

Jan 2010 - Dec 2023 (13 years 11 months)

Led all operations for a seafood distribution business (stores, e-commerce, subscriptions), restructured brand communication, and increased annual profit margins through performance-driven strategy and digital marketing.

Operations Management Digital Marketing Logistics Team Leadership Performance Analysis

Education

Degrees, certifications, and relevant coursework

Federal University of Rio Grande do Sul

Bachelor of Business Administration, Marketing

Grade: A+ (Final Paper)

Activities and societies: Final paper (thesis) on Strategic Marketing Planning; additional coursework in marketing and business administration.

Completed a Business Administration degree with a Marketing emphasis and achieved an A+ grade on the final thesis focused on strategic marketing planning.