Open to opportunities

Nicola Williamson

@nicolawilliamson

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Experienced marketing communications leader specialising in multi-channel project and account management.

United Kingdom

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What I'm looking for

I seek a senior marketing role where I can lead multi-channel campaigns, mentor teams, improve processes, and deliver measurable international brand impact.

I am a marketing communications professional with 20+ years' experience delivering integrated campaigns, brand launches and international marketing projects across B2B and B2C sectors. I lead end-to-end project delivery, manage studios and freelance teams, and drive strategic creative direction to meet client objectives.

At Realia Ltd I managed long-term client partnerships across 16 countries and 8 languages, co-created 15+ brands, and played a pivotal role in a global brand refresh rolled out across 16 countries in 12 weeks. I am experienced in budgeting, resource planning, CMS website management, email campaigns, and producing multi-lingual marketing collateral.

I thrive in fast-paced, changeable environments and am a calm, diplomatic problem-solver who mentors teams, introduces process improvements and champions tools that increase efficiency. I am adaptable, meticulous, commercially aware, and focused on delivering measurable results.

Experience

Work history, roles, and key accomplishments

Current

Account & Creative Project Manager

Current

Realia Ltd

Jan 2007 - Present (18 years 9 months)

Managed portfolios of integrated B2B/B2C client accounts and led end-to-end multi-channel campaigns, including a global brand refresh across 16 countries in 12 weeks; directed studio and freelance teams while delivering ~486 projects per year for a 16-year client partnership.

Account Management Project Management Brand Strategy Multi channel Marketing Resource Planning Team Leadership CMS Mailchimp Budgeting

Marketing Executive

Leeds Castle Enterprises Ltd

Jan 2004 - Jan 2007 (3 years)

Planned and delivered integrated tourism and events marketing campaigns that surpassed visitor targets by 32% and achieved £6k savings in six months by producing materials in-house.

Campaign Management PR Digital Marketing Advertising Content Creation Budget Management Event Marketing Stakeholder Management

Regional Marketing & PR Officer

McArthurGlen UK Ltd

Jan 2000 - Jan 2004 (4 years)

Coordinated regional marketing and PR for retail outlets across Southern England and Wales, improved a customer discount scheme saving £65k annually, and managed a £225k budget with ROI reporting.