Open to opportunities

Nader User

@naderuser2

Message

I build and optimize programmatic, performance, and AdTech operations across multichannel campaigns.

Germany

Message

What I'm looking for

I'm looking to lead and improve AdTech, offsite, programmatic, and performance marketing operations, using data, automation, and technical integrations to launch effective multichannel campaigns.

I've led AdTech and offsite operations at DeutschlandCard, establishing the offsite sub-department and managing infrastructure across DSPs, SSPs, ad servers, Adjust, DMPs, and CRM systems. I develop automated processes, technical integrations, data segments, and deal structures that support reliable campaign launches.

Previously, I managed full-cycle programmatic and performance campaigns at Crossvertise GmbH across display, video, audio, native, CTV, ATV, and DOOH, using data, tracking, and GA4 insights to improve performance and ROI. At Payback GmbH, I combined programmatic campaign management with audience segmentation, Power BI, Excel, and SQL reporting initiatives to support strategic decisions.

Experience

Work history, roles, and key accomplishments

Current

AdTech & Offsite Manager

Current

DeutschlandCard

Feb 2026 - Present (6 months)

Established and led the offsite sub-department, managing AdTech infrastructure including DSPs, SSPs, ad servers, Adjust, DMPs, and CRM. Coordinated with internal teams and external partners, set up SSP structures and data segments, and oversaw troubleshooting and quality assurance.

DSPs SSP Adjusting CRM Quality Assurance Troubleshooting Documentation