Open to opportunities

Ayush parmar

@ayushparmar

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Passionate digital media professional with expertise in programmatic advertising.

Germany

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What I'm looking for

I am looking for opportunities that foster growth, collaboration, and innovation in digital media.

I am a passionate digital media enthusiast with over six years of experience in video, display, and native advertising. My journey has equipped me with a deep understanding of ad networks, demand-side platforms (DSP), and supply-side platforms (SSP). I have successfully managed accounts and provided ad operations support, ensuring seamless integration and addressing client escalations effectively.

Currently, as a Programmatic Activation Manager at Publicis Media Group in Berlin, I am responsible for planning, executing, and optimizing advertising campaigns. I thrive in challenging environments, managing expectations while providing training and documentation to new employees. My previous roles have honed my skills in onboarding, optimization, and client communication, allowing me to contribute significantly to team productivity and client success.

Experience

Work history, roles, and key accomplishments

Current

Programmatic Activation Manager

Current

Publicis Media Group

Mar 2023 - Present (2 years 3 months)

Responsible for planning, setup, execution, reporting, and optimization of advertising campaigns. Managed challenging accounts and provided training to new employees, ensuring smooth workflows and billing processes for DSPs.

Programmatic Advertising Campaign Management Account Management Training Reporting Optimization Billing Workflow Management Digital Media

Senior Demand Operations Manager

Verve Group

Sep 2022 - Dec 2022 (3 months)

Focused on onboarding, health checks, and optimization of demand partnerships. Developed processes to streamline workflows and conducted presentations to assist clients with onboarding.

Onboarding Optimization Documentation Client Communication Process Development Programmatic Advertising Team Collaboration Digital Media

Demand Operations Manager (EU)

OneFootball

May 2022 - Aug 2022 (3 months)

Managed publisher onboarding and health checks, focusing on optimizations through account analysis and strategy implementation. Contributed to workflow development across teams.

Publisher Onboarding Optimization Account Management Digital Advertising Workflows Team Collaboration Programmatic Advertising

Customer Success Operations Manager

PubMatic

May 2021 - Apr 2022 (11 months)

Oversaw publisher onboarding and health checks, providing training on programmatic products. Focused on upselling products and enhancing client relationships.

Customer Success Publisher Onboarding Training Programmatic Advertising Upselling Digital Media Reporting Communication

Account Manager

Media.net

Apr 2019 - Apr 2021 (1 year 11 months)

Managed client relationships in programmatic demand partnerships, troubleshooting ad technology issues and optimizing publisher revenue through reporting and analysis.

Account Management Programmatic Advertising Troubleshooting Reporting Digital Media Analytics

Executive – Ad Operations

ZEDO Inc.

Apr 2018 - Apr 2019 (1 year)

Delivered client success through innovative solutions, conducting A/B testing and optimizing campaigns across various targeting strategies.

Ad Operations A B Testing Campaign Optimization Client Success Digital Advertising Team Collaboration Problem Solving

Education

Degrees, certifications, and relevant coursework

ICFAI Business School

Master of Business Administration, Marketing

2016 - 2018

Completed a Master of Business Administration with a focus on marketing, gaining insights into market strategies, consumer behavior, and business management.