At Nielsen’s Gracenote business unit, I lead global commercial operations for SMB and Mid-Market clients across North America, Europe and APAC. I exceeded the 2024 revenue target at $38M and grew revenue 138% in 2025.
I introduced AI-use and data-repurposing terms into client contracts, and led the launch of SMB-focused AI products, including an MCP server connecting Gracenote data to clients’ LLMs. The launch built $1.8M in pipeline.
At Statista, I grew annual sales from $5M to $16M while reducing churn from 35% to 8%, and opened the company’s first Latin America office in Mexico City. Earlier, at WGSN and Euromonitor International, I sold SaaS subscriptions, market research and consulting projects.
At Philips Electronics, I grew EMEA market share for Monitors and Public Displays by 40% within six months. At Sony Electronics, I worked with Tokyo HQ on the first unified e-commerce and web platform, delivering global transformation projects across Europe and the Americas.

