Martin Escobedo
@martinescobedo
I drive fintech and trading-market expansion through key account strategy, partnerships, and Scrum-led execution.
What I'm looking for
At IUX, I lead key-account development and LATAM expansion in Mexico for a global trading firm, building strategic commercial partnerships, optimizing trading conditions, and supporting growth from Asia into Latin America.
Previously, I drove national expansion and product strategy at Vinculación Financiera and managed fintech development and commercial expansion projects at AlquimiaPay. I bring experience in B2B and B2C strategy, market research, partner acquisition, high-level negotiation, digital campaigns, Scrum, and Web3 ecosystem analysis across gaming, DeFi, tokenized economies, NFT marketplaces, launchpads, and decentralized governance.
Experience
Work history, roles, and key accomplishments
🔹 Key Account Manager | LATAM Expansion (Mexico) | Business growth and Strategy
Dec 2024 - Jan 2026 (1 year 1 month)
I lead the management and development of key accounts in Mexico within a fast-growing global trading firm, specialized expansion programs
My focus is on building strategic partnerships with commercial allies, optimizing trading conditions, and accelerating our expansion from Asia into Latin American markets.
With solid experience in business development, competitive negotiation, and personalized
Key Account Manager
IUX
Dec 2024 - Jan 2026 (1 year 1 month)
Led key account development and strategic partnerships in Mexico for a global trading firm, focusing on B2B and B2C commercial strategies and market expansion from Asia into Latin America.
Web3 Ecosystem Analyst
New venture (DAPP / DAO)
Aug 2025 - Sep 2025 (1 month)
Provided strategic analysis of a Web3 gaming and DeFi ecosystem, evaluating tokenized economies, NFT marketplaces, launchpads, and decentralized governance for integration into a digital business model.
Web3 Ecosystem Analysis | Gaming, DeFi & Tokenized Economies
Aug 2025 - Sep 2025 (1 month)
Consultor in strategic analysis of a Web3 gaming and DeFi ecosystem, evaluating how tokenized economies, NFT marketplaces, launchpads, and decentralized governance can be integrated into a digital business model focusing in create a healthy, functional and sustainable internal economy.
🔹National Expansion Manager (Mexico) | Fintech field - Financial solutions
Dec 2023 - Dec 2024 (1 year)
Product Owner | Business Expansion | Market Strategy
As a Product Owner, I used to be responsible for identifying and implementing strategies to expand into new markets in Mexico, leveraging our current business model within the Scrum framework. My role involves leading product development, optimizing go-to-market strategies, and ensuring business growth.
Key Responsibilities:
✅ Market Expansion
National Expansion Manager
Vinculación Financiera
Dec 2023 - Dec 2024 (1 year)
Led market expansion strategies and product development as a Product Owner, overseeing business center development, commercial campaigns, and partner management in the fintech sector.
Project Manager / Scrum Master
AlquimiaPay
Sep 2022 - Dec 2023 (1 year 3 months)
Managed business expansion projects and coordinated cross-functional teams, applying Agile and Scrum methodologies to optimize resources and achieve strategic goals.
🔹Project manager / Scrum master | Fintech development and commercial expansion p
Sep 2022 - Dec 2023 (1 year 3 months)
Project Manager | Business Expansion | Scrum Master
As a Project Manager, I lead business expansion projects, ensuring seamless coordination between all involved areas, maximizing resources, and driving the achievement of strategic business goals.
Key Responsibilities:
✅ Business Expansion Leadership – Managing and executing growth strategies to enhance market presence.
✅ Cross-Functional Team C
🔹Project manager / Scrum master | Fintech development and commercial expansion p
Sep 2022 - Dec 2023 (1 year 3 months)
Project Manager | Business Expansion | Scrum Master
As a Project Manager, I lead business expansion projects, ensuring seamless coordination between all involved areas, maximizing resources, and driving the achievement of strategic business goals.
Key Responsibilities:
✅ Business Expansion Leadership – Managing and executing growth strategies to enhance market presence.
✅ Cross-Functional Team C
Education
Degrees, certifications, and relevant coursework
ENEB - Escuela de Negocios Europea de Barcelona
Global MBA , Financial direction and Blockchain technology
2026 - 2026
Instituto Politécnico Nacional
Industrial Engineering, Business Management
2015 - 2019
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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