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Martin EscobedoME
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Martin Escobedo

@martinescobedo

I drive fintech and trading-market expansion through key account strategy, partnerships, and Scrum-led execution.

Mexico
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What I'm looking for

I'm looking to drive business expansion, partner growth, and market strategy in fintech, digital assets, Web3, or international commercial environments.

At IUX, I lead key-account development and LATAM expansion in Mexico for a global trading firm, building strategic commercial partnerships, optimizing trading conditions, and supporting growth from Asia into Latin America.

Previously, I drove national expansion and product strategy at Vinculación Financiera and managed fintech development and commercial expansion projects at AlquimiaPay. I bring experience in B2B and B2C strategy, market research, partner acquisition, high-level negotiation, digital campaigns, Scrum, and Web3 ecosystem analysis across gaming, DeFi, tokenized economies, NFT marketplaces, launchpads, and decentralized governance.

Experience

Work history, roles, and key accomplishments

IUX logoIU

🔹 Key Account Manager | LATAM Expansion (Mexico) | Business growth and Strategy

Dec 2024 - Jan 2026 (1 year 1 month)

I lead the management and development of key accounts in Mexico within a fast-growing global trading firm, specialized expansion programs

My focus is on building strategic partnerships with commercial allies, optimizing trading conditions, and accelerating our expansion from Asia into Latin American markets.

With solid experience in business development, competitive negotiation, and personalized

ND

Web3 Ecosystem Analyst

New venture (DAPP / DAO)

Aug 2025 - Sep 2025 (1 month)

Provided strategic analysis of a Web3 gaming and DeFi ecosystem, evaluating tokenized economies, NFT marketplaces, launchpads, and decentralized governance for integration into a digital business model.

New venture (DAPP / DAO) logoND

Web3 Ecosystem Analysis | Gaming, DeFi & Tokenized Economies

Aug 2025 - Sep 2025 (1 month)

Consultor in strategic analysis of a Web3 gaming and DeFi ecosystem, evaluating how tokenized economies, NFT marketplaces, launchpads, and decentralized governance can be integrated into a digital business model focusing in create a healthy, functional and sustainable internal economy.

Vinculación Financiera logoVF

🔹National Expansion Manager (Mexico) | Fintech field - Financial solutions

Dec 2023 - Dec 2024 (1 year)

Product Owner | Business Expansion | Market Strategy

As a Product Owner, I used to be responsible for identifying and implementing strategies to expand into new markets in Mexico, leveraging our current business model within the Scrum framework. My role involves leading product development, optimizing go-to-market strategies, and ensuring business growth.

Key Responsibilities:
✅ Market Expansion

AlquimiaPay logoAL

🔹Project manager / Scrum master | Fintech development and commercial expansion p

Sep 2022 - Dec 2023 (1 year 3 months)

Project Manager | Business Expansion | Scrum Master

As a Project Manager, I lead business expansion projects, ensuring seamless coordination between all involved areas, maximizing resources, and driving the achievement of strategic business goals.

Key Responsibilities:
✅ Business Expansion Leadership – Managing and executing growth strategies to enhance market presence.
✅ Cross-Functional Team C

AlquimiaPay logoAL

🔹Project manager / Scrum master | Fintech development and commercial expansion p

Sep 2022 - Dec 2023 (1 year 3 months)

Project Manager | Business Expansion | Scrum Master

As a Project Manager, I lead business expansion projects, ensuring seamless coordination between all involved areas, maximizing resources, and driving the achievement of strategic business goals.

Key Responsibilities:
✅ Business Expansion Leadership – Managing and executing growth strategies to enhance market presence.
✅ Cross-Functional Team C

Education

Degrees, certifications, and relevant coursework

EB

ENEB - Escuela de Negocios Europea de Barcelona

Global MBA , Financial direction and Blockchain technology

2026 - 2026

IN

Instituto Politécnico Nacional

Industrial Engineering, Business Management

2015 - 2019

Tech stack

Software and tools used professionally

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