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Gustavo GaytanGG
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Gustavo Gaytan

@gustavogaytan

I build B2B revenue, enterprise growth, partnerships, and market expansion across LATAM, with expertise in payments, technology, and digital services.

Mexico
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What I'm looking for

I’m looking to lead commercial strategy, enterprise sales, strategic accounts, partnerships, business development, and market expansion for B2B companies across Mexico and LATAM, particularly in payments, fintech, technology, e-commerce, and digital services.

I’m a senior commercial leader with experience building B2B revenue, enterprise growth, strategic partnerships, and market expansion across Mexico and LATAM.

My background spans payments, fintech, technology, digital services, e-commerce, and advertising, with experience across enterprise sales, business development, strategic accounts, go-to-market execution, and new-market development.

I’ve led commercial growth across companies including Mercado Libre, PayU, Global Payments, Unlimint, DRIM, and Mobmio, working with enterprise clients, strategic advertisers, partners, and executive stakeholders. My payments experience includes developing enterprise opportunities, navigating complex sales cycles, and building commercial relationships within the payments ecosystem.

Through Vortex, I also advise businesses on commercial strategy, business development, market expansion, and go-to-market execution.

I’m particularly interested in senior roles where I can combine commercial leadership, LATAM market knowledge, enterprise relationships, partnerships, and strategic growth to build and scale revenue.

Experience

Work history, roles, and key accomplishments

MO

Senior Sales Manager

Mobmio

Mar 2024 - Aug 2024 (5 months)

Led regional commercial development and strategic partnerships for mobile performance solutions, reporting directly to the CEO. Hunted and developed new business with advertisers, agencies and publishers across mobile acquisition and performance models.

DM

Commercial Director

DC Influencer Marketing

Feb 2023 - Feb 2024 (1 year)

Led commercial strategy, new-business development and enterprise account growth for digital performance and influencer-marketing solutions. Developed relationships with brands, agencies and senior decision-makers, building commercial proposals around measurable business outcomes.

DR

Regional Business Development Manager

DRIM

Jan 2022 - Feb 2023 (1 year 1 month)

Led commercial strategy, new-business development and enterprise account growth for digital performance and influencer-marketing solutions. Developed relationships with brands, agencies and senior decision-makers, building commercial proposals around measurable business outcomes.

UN

Business Development Director

Unlimit

Jun 2021 - Nov 2021 (5 months)

Developed B2B opportunities and strategic partnerships within a global payments and technology environment. Prospected target accounts, developed commercial relationships and managed opportunities through complex sales cycles.

CO

Country Manager

CobrosContarjeta.com

Jul 2020 - Jun 2021 (11 months)

Led Mexico commercial development for digital payment and merchant solutions, owning business development and market growth. Prospected and developed merchant relationships across e-commerce, digital sales and payment acceptance use cases.

GI

Senior Account Manager

Global Payments Inc

Oct 2019 - Jul 2020 (9 months)

Developed B2B commercial opportunities for payment and commerce technology solutions in Mexico. Managed enterprise prospecting, strategic relationships, negotiations and pipeline development.

PA

Senior Account Manager

PayU

Sep 2016 - Nov 2017 (1 year 2 months)

Developed enterprise payment opportunities across Mexico through consultative selling, prospecting and strategic account management. Managed complex sales cycles and executive negotiations for online and offline payment solutions.

ML

Senior Account Manager,les México

Mercado Libre

Aug 2014 - Aug 2016 (2 years)

Managed strategic enterprise advertisers and media agencies within Mercado Libre’s e-commerce and digital advertising ecosystem. Led prospecting, account development, commercial negotiations and campaign-growth initiatives.

CD

Business Director

Códice

Aug 2013 - Aug 2014 (1 year)

Led commercial development for digital strategy, advertising and technology solutions. Developed client relationships, commercial proposals and new-business opportunities across digital services.

Education

Degrees, certifications, and relevant coursework

Wharton Online logoWO

Wharton Online

Fintech: Foundations & Applications of Financial Technology, FinTech / Financial Technology

2026 -

Universidad Tecnológica de México logoUM

Universidad Tecnológica de México

Postgraduate Studies in Business Administration, Business Administration

2010 - 2011

Universidad Tecnológica de México logoUM

Universidad Tecnológica de México

Bachelor's Degree, Marketing

Completed a Bachelor's Degree in Marketing.

Harvard University logoHU

Harvard University

Entrepreneurship in Emerging Economies, Entrepreneurship / Business

2024 - 2024

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