Mark Castaneda

Created AI avatar videos using HeyGen AI for social media marketing and produced short-form video content. Conducted cold calling to qualify real estate leads, managed CRM updates, and created SOPs to standardize processes.

Edited video content across multiple roofing industry brands and reviewed output for consistency in pacing, branding, captions, and production quality. Produced short-form and long-form video content for social media, podcast episodes, and sales training materials.

Handled flight bookings, itinerary changes, refunds, and complex travel inquiries for airline customers. Navigated Amadeus Altea Reservation System to process transactions accurately and in compliance with airline service protocols.

Managed Airbnb listings, guest communication, and booking coordination. Built and optimized Monday.com workflows, dashboards, and automations to improve task tracking and streamline operations.

Reviewed and quality-checked video content for social media and real estate marketing, applying consistent standards for pacing, visual quality, and brand alignment. Planned content scheduling and provided executive support to streamline operations.

Managed the full CRM pipeline including lead intake, status updates, and follow-up cadences. Qualified motivated seller leads through cold calling and structured nurturing campaigns, contributing to a 20% improvement in lead conversion rate.

Handled inbound customer inquiries for a retail account, resolving order issues, processing cancellations, and managing refunds. Provided real-time order tracking updates and coordinated with teams to resolve fulfilment discrepancies.

Conducted high-volume cold calls to identify and qualify motivated property sellers, consistently meeting daily outreach targets. Maintained accurate lead records in CRM and Google Sheets to support the acquisitions team.

Bachelor of Secondary Education with a major in English, completed from 2018 to 2022.

Completed junior high school and senior high school from 2012 to 2018.