Open to opportunities

Liyakat Alli

@liyakatalli

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Client-focused Appointment Setter with 10+ years of experience.

India

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What I'm looking for

I am looking for a role that values client relationships and offers opportunities for growth in lead generation and sales strategies.

In my last role, I booked an average of 35 qualified appointments per month through multi-channel outreach, reactivated 18% of dead leads via retargeting workflows, and increased show-up rates by 27% using calendar automations and SMS follow-ups. I’ve worked cross-functionally with sales, used GoHighLevel, Calendly, WhatsApp, and built simple, scalable setter systems that actually move revenue.

Throughout my career, I have achieved significant results, such as recovering 18% of cold leads through retargeting and follow-up workflows, and boosting lead volume by 25% with personalized outreach. My experience in managing and coaching sales teams of over 100 members has equipped me with the skills to optimize lead nurturing funnels, driving a conversion lift of over 20%. I am passionate about creating disciplined, repeatable systems that enhance sales team efficiency and contribute to overall business success.

Experience

Work history, roles, and key accomplishments

Current

Head of Marketing

Current

Nass Creative Works

Jan 2025 - Present (8 months)

Promoted after leading team of 15+ marketers to scale B2B campaigns.

Designed & implemented cold outreach systems—booking 30–40 calls/month

Generated 150+ inbound leads/month via Meta & LinkedIn

Built CRM flows (GoHighLevel) to nurture prospects; increased show-up rates by 27%

Appointment Setting CRM Management Outbound Sales Workflow Automation

Social Media Marketing Manager

Nspira Management Services Private Limited

Dec 2023 - Dec 2024 (1 year)

Transitioned from media buyer to setter strategy role as performance improved.

Increased student inquiry calls by 20% via retargeting & DM sequences

Led cross-campus campaigns generating 200+ qualified leads/month

Streamlined appointment flow to reduce no-shows from 35% → under 15%

Lead Nurturing Lead Follow Up Pipeline Management Social Media Marketing Inquiry Generation Communication Skills Cold Calling Cold Emailing Cold Outreach Appointment Setting Appointment Management Appointment Documentation Appointment Confirmation Calls Appointment Setter

Digital Marketing Manager

Agape Media

Mar 2020 - Jul 2023 (3 years 4 months)

Evolved from campaign manager to demand generation lead.

Launched WhatsApp & email reactivation campaigns, rebooking 18% of cold leads

Boosted conversion rate by 30% through lead profiling & follow-up automation

Developed pre-call filter strategy that eliminated 40%+ time-wasting leads

Lead Reactivation Lead Generation Lead Qualification Appointment Setting Digital Marketing