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Lindsey Ratliff

@lindseyratliff

BDC Sales Manager who grows automotive revenue through strategic marketing, coaching teams, and CRM-driven appointment performance.

United States
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What I'm looking for

I’m looking for an automotive team where I can lead BDC operations—using CRM, marketing and appointment strategies, and hands-on coaching—to grow sales revenue, improve customer satisfaction, and consistently exceed goals.

I’m an action-oriented BDC Sales Manager with 6 years of proven experience in automotive business development operations. I maintain sales and service forecasts to hit goals, and I spearhead automotive marketing and appointment strategies that generate dealership business. At MCE Auto Group, I helped drive substantial sales revenue growth while improving customer satisfaction.

I’m adept at market strategies and sales coaching, and I consistently surpass sales targets through innovative strategies and effective team collaboration. I’m proficient in CRM software and focus on keeping detailed activity records through an online customer database, outbound calling and texting campaigns, and dealer management system follow-ups.

Most recently, at Escude Auto Group, I implemented comprehensive training programs for new hires, collaborated with marketing to create promotional materials, and managed a team of sales representatives with regular training and performance evaluations. I also recruit, interview, and hire employees, resolve problems with high-profile customers, and collaborate with upper management on continuous improvements to exceed team goals.

Experience

Work history, roles, and key accomplishments

EG
Current

BDC Sales Manager

Escude Auto Group

Jan 2024 - Present (2 years 5 months)

Led onboarding and training programs for new hires, improving time-to-productivity, and managed a team of sales representatives with ongoing coaching and performance evaluations. Collaborated with marketing and upper management to implement sales strategies based on market trends, recruit and hire team members, and resolve high-profile customer issues to sustain repeat business.

Education

Degrees, certifications, and relevant coursework

BS

Battery Creek High School

High School Diploma, High School

Earned a High School Diploma from Battery Creek High School in 2012.

Tech stack

Software and tools used professionally

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