Kevin User

KU

Open to opportunities

Kevin User

@kevinuser14

Strategic marketing analyst and strategist turning campaign data into ROI-driven growth and stakeholder-ready insights.

What I'm looking for

I’m looking for a cross-functional role where data-driven strategies drive brand visibility, audience engagement, and measurable ROI—turning campaign data into stakeholder-ready recommendations and growth-focused execution.

I’m a Strategic Marketing Analyst and Strategist who transforms campaign data into actionable insights, stakeholder-ready recommendations, and measurable growth. I’ve marketed and closed $1M+ asset sales with 85%+ ROI, delivered 100+ targeted UGC posts in hours, and led research- and analysis-focused planning that drove 28% average sales lift.

I’m at my best in cross-functional roles where data-driven strategy improves brand visibility, audience engagement, and conversion performance. From lead scoring and multi-touch attribution to SEO-driven content and automated reporting, I turn complex channel and funnel signals into decisions teams can execute—backed by strong analytics, rigorous campaign optimization, and clear executive-level communication.

Experience

Work history, roles, and key accomplishments

FR

Current

Digital Marketing Specialist

Current

Freelance

Jan 2014 - Present (12 years 5 months)

Built and maintained integrations connecting Google Workspace, Airtable, and LLM services into Looker Studio dashboards with automated Slack alerts, reducing data refresh latency from 24+ hours to minutes. Designed attribution and funnel analytics, including lead scoring that filtered 3,068 leads into a 12.9% cohort and reduced CPL by 60%.

Looker Studio Google Analytics Google Tag Manager Make.Com Zapier Lead Scoring Email Marketing Multi Touch Attribution

Education

Degrees, certifications, and relevant coursework

UI

University of California, Irvine

Bachelor of Arts, Psychology and Cognitive Science

Bachelor of Arts in Psychology and Cognitive Science from the University of California, Irvine.

Availability

Open to opportunities

Location

United States

Authorized to work in

Website

kevin-largoza-portfolio.vercel.app

Portfolio

kevin-largoza-portfolio.vercel.app

Job categories

Marketing Strategy Professional Branding Specialist Digital Marketing Specialist Marketing Specialist Media Strategist Media Coordinator Senior Marketing Strategist Strategic Marketing Consulting Marketing Strategy Manager

Skills

Campaign Management Campaign Planning Campaign Optimization Campaign Development Email Marketing Email Automation Email Copywriting Email Marketing Management Email Deliverability Drip Campaigns Marketing Automation Lead Nurturing Database Marketing Social Media Management Content Distribution Marketing Analytics Data Analysis Performance Metrics Reporting Dashboard Development ROI Analysis Funnel Analysis Conversion Tracking ROI And Attribution Modeling Data Driven Decision Making A B Testing Google Analytics Google Tag Manager Looker Studio Google Search Console Tableau Power BI Amplitude Mixpanel Hotjar Heap Salesforce HubSpot Marketo Pardot Klaviyo Mailchimp ActiveCampaign Google Ads Meta Ads Manager LinkedIn Ads DV360 Zapier Make.Com Power Automate IFTTT WordPress Shopify SQL Python GDPR Compliance CAN SPAM Asana Jira Notion ClickUp Microsoft Excel Microsoft PowerPoint Microsoft Word Adobe Analytics Adobe Illustrator Adobe Photoshop Ahrefs Airtable Brandwatch Canva ChatGpt ConvertKit Eloqua Figma Gemini Gmail Google Workspace Hootsuite Increase Instantly Make Microsoft Teams Moz Redmine SEMrush Screaming Frog Sprout Social Transform Trello Vercel Webflow Windows X++Yoast Zendesk Monday.Com Remote

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