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Jameson Staley

@jamesonstaley

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Highly driven Digital Marketing Strategist with proven ROI success.

United States

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What I'm looking for

I am seeking a high-impact marketing role with a mission-driven organization that values innovation and growth.

I am a highly driven and results-focused Digital Marketing Strategist with over 5 years of experience in building full-funnel campaigns across various channels including SEO, SEM, paid social, and marketing automation. My journey has allowed me to work with Fortune 500 brands, e-commerce companies, and SaaS platforms, where I have successfully scaled customer acquisition and revenue. I leverage data analytics and audience segmentation to deliver impressive 6- and 7-figure ROI.

Throughout my career, I have demonstrated my ability to lead cross-functional teams and communicate effectively with executive stakeholders. My recent roles include supporting multi-channel paid media campaigns for major product launches at Nike and leading Google Ads campaigns with a substantial monthly ad spend at Google. I am passionate about driving growth and implementing innovative marketing strategies that yield measurable results.

Experience

Work history, roles, and key accomplishments

Digital Marketing/PPC Specialist

Google

Jan 2023 - Mar 2024 (1 year 2 months)

Led strategy and execution for Google Ads campaigns across Search, Display, YouTube, and Performance Max, managing over $2M in monthly ad spend. Reduced CPA by 38% and increased ROAS by 4.7x through advanced segmentation and A/B testing.

Google Ads A B Testing Performance Max B2B Marketing Campaign Strategy

Growth Marketing Consultant

Shopify Plus

Sep 2022 - Jan 2023 (4 months)

Scaled DTC and B2B brands across Meta, TikTok, and Google Ads, achieving consistent 5x ROAS for six-figure monthly spend clients. Built and automated full-funnel strategies using Klaviyo and Zapier.

Meta Ads Google Ads Klaviyo Zapier

Marketing Automation Specialist

HubSpot

Mar 2022 - Sep 2022 (6 months)

Developed and maintained complex workflows and lead scoring models, driving a 34% increase in SQLs quarter-over-quarter. Created dynamic reporting dashboards in HubSpot to support executive-level decision-making.

HubSpot Lead Scoring Workflow Automation Dashboards

Digital Marketing Strategist

Nike Inc.

May 2021 - Feb 2022 (9 months)

Supported multi-channel paid media campaigns for major Nike product launches across Google, Meta, and Snapchat. Coordinated with creative and data teams to refine targeting strategies based on real-time analytics, boosting campaign engagement by 61%.

Google Ads Campaign Management Data Analytics