Jordyn Rizzuto

I’m a data-driven digital marketing strategist with experience managing multi-million-dollar advertising budgets and building full-funnel growth strategies across paid media, lifecycle marketing, and analytics.

Currently, I manage over $6M annually across platforms including Google, Meta, LinkedIn, Spotify, TikTok, Zillow, and programmatic channels. My campaigns consistently generate strong returns, ranging from 80% to 2,000% ROI. In 2025, I was recognized by Google for managing one of the top 20 growth accounts nationally based on performance and best-practice implementation.

Beyond execution, I specialize in strategic funnel design. I built a comprehensive homebuyer marketing funnel that guides platform selection, creative strategy, and message sequencing based on buyer intent and behavioral signals. I believe strong marketing isn’t just about traffic — it’s about orchestrating the right message at the right stage of the decision journey.

My background also includes leadership in communications and marketing operations within higher education, where I led segmentation strategy, marketing automation journeys, A/B testing initiatives, and analytics reporting using Salesforce Marketing Cloud and GA360. I enjoy building systems that scale, improving engagement metrics, and translating data into clear next steps for stakeholders.

Entrepreneurially, I run a marketing consultancy focused on helping small businesses build practical, ROI-focused strategies, and I am in the process of launching a boutique Pilates studio where I’m applying my digital strategy experience to brand positioning, membership modeling, and community growth.

I’m most interested in roles that sit at the intersection of growth strategy, performance marketing, and business impact. I enjoy environments where experimentation is encouraged, performance is measurable, and strategy connects directly to revenue.