Joy Irungu

Developed and implemented comprehensive PR strategies to increase brand visibility, positioning the company as a leader in the real estate market. Cultivated and maintained relationships with journalists, influencers, and media outlets, ensuring positive coverage.

Built and maintained strong relationships with prospective and existing clients, providing personalized property advice and solutions. Advised clients on property values, trends, and investment potential to help them make informed buying or selling decisions.

Led the development of the Senate’s public communication strategy, focused on increasing transparency and engaging citizens on legislative activities. Served as the primary media liaison for the Senate, handling press inquiries and organizing press briefings.

Led and developed comprehensive marketing strategies to promote the network’s programming, resulting in increased viewership and growth in brand awareness. Managed a team of marketing professionals, overseeing the execution of creative campaigns, digital marketing efforts, and media buying.

Conceptualized and developed the overall direction and themes of a ladies' online talk show, overseeing all stages of production from planning to live execution. Hosted the show, engaging with the audience and ensuring smooth transitions between segments while maintaining a professional on-air presence.

Led and managed a team of insurance agents, providing training, mentorship, and ongoing support to drive performance and exceed sales targets for life, health, and general insurance products. Developed and implemented sales strategies, resulting in a significant increase in team sales and growth in new business.

Improved expert guidance on insurance products, helping clients select appropriate coverage options based on their unique financial needs and risk tolerance. Managed a book of business, offering ongoing client reviews and policy adjustments to ensure optimal coverage and long-term financial protection.

Completed a diploma program focusing on leadership principles and practices. Developed essential skills for effective team management and organizational guidance.

Obtained a certificate in financial education tailored for women and youth. Gained knowledge in personal finance, investment, and economic empowerment.

Completed a certificate program in Generative AI Fundamentals. Acquired foundational knowledge and skills in artificial intelligence concepts and applications.

Pursued a Bachelor of Arts degree with a focus on Business Administration. Gained comprehensive knowledge in business management, marketing, and finance.

Studied Television and Radio Broadcasting, gaining practical skills in media production and communication. Focused on techniques for effective broadcast journalism and content creation.