Open to opportunities

John Routhier

@johnrouthier

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Executive revenue strategist and Operating Partner scaling SaaS growth through GTM and sales organization design.

United States

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What I'm looking for

I’m looking to lead revenue growth and go-to-market execution for SaaS and PE/portfolio businesses—building sales and marketing organizations, optimizing CAC/EBITDA, and delivering capital-efficient, measurable value through hands-on revenue leadership.

I’m an executive operator and revenue strategist with 25+ years of full-stack commercial and SaaS growth experience, recognized as an “AI GTM pioneer.” I consistently exceed Rule of 40+ and translate strategy into execution that drives measurable revenue and value creation.

As an Operating Partner at SNH Capital Partners, I manage 8 portfolio companies ($50M–$350M in ARR) and partner directly with CEOs and Chief Revenue Officers to accelerate top-line growth. In my first-year engagements, I’ve delivered $5M+ in value creation by driving commercial optimization and revenue acceleration.

Previously, I led revenue strategy and growth at SkillSurvey (Acquired by iCIMS), scaling revenue from $40M to $60M+ through sales organization restructuring and revenue optimization. Earlier, at Verisk Analytics (Acquired by Crowe Paradis), I increased revenue from $25M to $40M and guided the company to acquisition by a Fortune 500 corporation—building scalable sales models, launching formal marketing, and implementing revenue operations infrastructure.

Experience

Work history, roles, and key accomplishments

Current

Operating Partner

Current

SNH Capital Partners

Jan 2024 - Present (2 years 7 months)

Managed 8 portfolio companies (ARR $50M–$350M) and partnered with CEOs and CROs to drive top-line growth and value creation strategies. Served as interim executive/CRO, including for an AI pre-revenue startup, and delivered $5M+ value creation in the first year.

Go To Market Strategy Revenue Optimization P&L management Revenue Acceleration Strategic Partnerships

Chief Revenue Officer

SkillSurvey

Nov 2019 - Dec 2023 (4 years 1 month)

Directed revenue strategy, operations, and leadership across sales, marketing, and customer success for 50+ team members. Scaled revenue from $40M to $60M+ through sales organization restructuring and revenue optimization, while reducing marketing spend 30%, CAC 22%, and increasing EBITDA 18%.

Revenue Strategy Revenue Operations P&L management Sales Forecasting Revenue Optimization Demand Generation EBITDA Sales Enablement Marketing Optimization

Operating Partner

Derby Management

Feb 2013 - Oct 2019 (6 years 8 months)

Advised 30+ companies on sales, marketing, and revenue operations strategy and provided interim CRO leadership for multiple portfolio companies. Analyzed and recommended sales, marketing, tools, and team structures to drive measurable revenue and margin improvements.

Sales Strategy Go To Market Strategy Revenue Operations Sales Enablement Marketing Strategy

Chief Revenue Officer

Verisk Analytics

Sep 2009 - Jan 2013 (3 years 4 months)

Increased revenue from $25M to $40M (60% growth) and led the company through an acquisition by a Fortune 500 corporation. Managed 50+ across sales, marketing, and customer success, and built a new sales model and the first formal marketing department while implementing forecasting and revenue operations infrastructure.

Revenue Strategy Revenue Operations Sales Forecasting Strategic Account Management Mid Market Sales SMB Sales Marketing Strategy Go To Market Planning

Vice President of Sales and Marketing

Harmony Healthcare

Sep 2005 - Sep 2009 (4 years)

Built the sales and marketing function from zero to 20+ team members and scaled revenue from $1.7M to $15M+ (782% growth). Established the first demand generation program, sales processes, and marketing brand strategy, and led hiring, training, and compensation structures.

Sales Leadership Marketing Strategy Demand Generation Sales Processes Revenue Growth

Sales Representative

Acronis Software

Jun 2000 - Sep 2005 (5 years 3 months)

Contributed to company growth from $5M to $100M+ in revenue and built enterprise sales practices. Hired, trained, and managed 3 sales teams totaling 20+ team members, developed sales processes and compensation models, and managed key enterprise accounts (later promoted to Director of Sales).

Enterprise Sales Key Account Management Sales Team Leadership Sales Processes Sales Enablement Training and Development

Education

Degrees, certifications, and relevant coursework

MIT Sloan School of Management

Executive Education, Innovation and Strategy

Completed MIT Sloan Executive Education focused on Innovation and Strategy. Advanced leadership and strategic management skills for organizational innovation and competitive positioning.