Open to opportunities

Johanes Raymond Hasiholan

@johanesraymondhasiho

Message

I build data-driven marketing campaigns, content, and visual communications that grow brands, leads, and engagement.

Indonesia

Message

At Livit, I lead end-to-end B2B and B2C marketing, increasing marketing-qualified leads by 83% and event attendance by approximately 70% year on year. I align campaigns, landing pages, email, social media, events, and reporting with sales and business-development priorities.

I've also shaped content and visual communications for TallRock Capital, Carrier Global, and sustainability-focused clients through not so creative. Across branding, social strategy, design, video, and community building, I've delivered campaigns reaching up to 1.2M views, improved sales by 300%, and turned complex subjects into clear, compelling stories.

Experience

Work history, roles, and key accomplishments

Current

Fractional Marketing Lead

Current

Livit

Jun 2025 - Present (1 year 3 months)

Own end-to-end marketing strategy and execution across B2B and B2C service lines, leading a 2-person marketing team. Increased marketing-qualified leads by 83% and event attendance by 70% year on year.

Marketing Strategy Lead Generation Email Marketing Social Media Event Planning ClickUp LinkedIn Lu.Ma

Current

Fractional Marketing Manager

Current

TallRock Capital

Oct 2022 - Present (3 years 11 months)

Led content strategy, creative direction, and execution across LinkedIn, Facebook, and Instagram for a wealth management firm. Developed thought leadership content and designed marketing collateral, resulting in the most engaged LinkedIn page among competitors.

Content Strategy Creative Direction Social Media Management LinkedIn Facebook Instagram Thought Leadership Branding Presentation Design

Freelance Designer

not so creative

Feb 2025 - Aug 2026 (1 year 6 months)

Create end-to-end visual marketing assets for sustainability and impact-led clients, including social media creative, brand kits, websites, pitch decks, and print materials. Produced a B2B one-pager that generated 52 leads.

Graphic Design Branding Social Media Creative Pitch Decks Video Production Motion Content

Senior Graphic Designer

Carrier Global

Feb 2026 - Jun 2026 (4 months)

Designed and delivered 30+ marketing assets, executive presentations, reports, videos, and branded materials. Created the official QuantumLeap™ presentation template and developed a shared Canva workspace with 50+ reusable templates.

Graphic Design Presentation Design Canva Figma PowerPoint Video Creation Brand compliance AI Powered Design Tools

Marketing & Community Manager

Livit

Nov 2019 - Jun 2025 (5 years 7 months)

Drove day-to-day marketing and community execution across coworking, events, and B2B services. Created the Better Meetings Auditor, an AI-powered assistant that generated 5 consultancy-qualified leads, and produced a top-performing TikTok with 36.5K organic views.

Marketing Community Management Social Media Content Creation Event Planning AI Tools TikTok Email Marketing

Freelance Social Media Manager

not so creative

May 2024 - Feb 2025 (9 months)

Managed marketing communications for clients such as Everclime, Muuse, PANGEA, and Sky Farm Island. Elevated Muuse to the #1 LinkedIn presence in Singapore's reuse industry and increased Everclime's Instagram reach by 55%.

Social Media Management LinkedIn Instagram Community Management Content Strategy Engagement

Part-time Marketing & Community Manager

Daba Finance

May 2023 - Feb 2024 (9 months)

Developed marketing strategies to improve app visibility and user acquisition. Revived an inactive Facebook community and grew Instagram followers by 1,500 through engaging reels.

Marketing Strategy Social Media Management Facebook Instagram Community Management User Acquisition

Brand & Social Media Master

Remote Skills Academy by Livit

Feb 2020 - Aug 2023 (3 years 6 months)

Collaborated with the CMO to align content production with marketing and social strategies. Led training sessions and produced TikTok campaigns that generated over 1.2 million cumulative views, increasing conversion rate by 5.3%.

Branding Social Media Management Training TikTok Content Strategy Conversion Rate Optimization

Freelance Marketing Manager

In2 Marketing & Consulting

Dec 2021 - Nov 2022 (11 months)

Pioneered social media marketing strategies for BDMS ID, Thailand's premier hospital network. Played an instrumental role in fostering community management strategies and supervised social media campaigns.

Social Media Marketing Community Management Campaign Management Localization Translation

Freelance Marketing & Community Manager

Qisahn

Jan 2021 - May 2022 (1 year 4 months)

Designed and executed aligned social media campaigns across multiple platforms. Nurtured a 50K+ gaming community on Facebook and 5K+ members on Telegram, launching online events that boosted conversion by 2.1%.

Social Media Marketing Community Management Facebook Telegram Event Planning Conversion Rate Optimization

Marketing Manager

JJ Marine Indonesia

Nov 2019 - Apr 2020 (5 months)

Formulated and executed strategies to amplify brand awareness through social media. Managed comprehensive website maintenance, implementing SEO techniques for organic traffic surges.

Social Media Marketing SEO Website Management Brand Awareness

Marketing & Community Manager

Bali Bustle

Jul 2019 - Nov 2019 (4 months)

Managed social media endeavors, optimizing content for engagement. Orchestrated community-centric events and maintained brand-consistent website updates.

Social Media Management Community Management Event Planning Website Management

Head of Corporate Communications

SIMGROUP

Apr 2018 - Jun 2019 (1 year 2 months)

Championed corporate reputation management, ensuring brand perception alignment. Orchestrated company-wide events and managed all communication channels.

Corporate Communications Reputation Management Event Management Brand Consistency Visual Assets