sera puji fitria

Created short form motion graphic videos for social media content for a cargo ship company and designed social media content posts for an F&B brand and sport tournament.

Delivered SKU images monthly, designed and enhanced product images for e-commerce platforms like Amazon and eBay, arranged and rendered 3D product scenes, performed advanced photo retouching, and developed A+ content.

Led a team of 6 in creating visual assets for digital and print platforms, increased lead generation by 25% through innovative design strategies, and improved brand recognition by 40% with cohesive design standards.

Developed educational editorial plans for UMKM owners to enhance financial literacy and scripted and storyboarded engaging video content for Tech Financial Bank's campaigns.

Created 3-5 daily social media contents, designed promotional banners for web and app platforms, crafted visual needs for gaming events, and produced videos that reduced user feedback on feature usage by 30%.

Created daily social media content, reached 1k followers on Instagram in 3 months, designed product packaging, planned and executed paid social media ads, and directed product launch content.

Designed engaging daily social media content aligned with Ruangguru's branding, reaching over 15k likes, and created custom sticker assets for TV program video content.

Bachelor of Applied Science degree from Polytechnic STMI Jakarta, completed in 2019.