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Jason Bodlaender

@jasonbodlaender

Channel business development specialist at Xicato who developed partner GTM plans for smart control and LED lighting solutions.

United States
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At Xicato, I developed joint go-to-market plans with regional partners to promote smart control technologies and advance sales opportunities. I also presented product value propositions and demonstrations for cloud-integrated lighting solutions.

At Korrus Inc, Ecosense Lighting Inc. & Soraa Inc., I researched customer needs and market demand across Asia-Pacific markets. I worked with specifiers, distributors, manufacturer’s representatives, and end users, and shared customer insights with Korrus global headquarters.

Earlier, at ENDO Lighting Corporation, I supported key accounts and strategic initiatives, including distributor training and business development. My experience also includes logistics operations with the United States Air Force, DynCorp, and other organizations.

Experience

Work history, roles, and key accomplishments

XI

Director / APAC Sales & Business Development

Xicato

Jan 2024 - Mar 2026 (2 years 2 months)

Spearheaded sales development for LED smart control systems in Europe, Southeast Asia and Oceania, focusing on strategies with key partners. Collaborated with cross-functional teams to identify opportunities, accelerate deals, and expand market penetration for AI-enabled IoT and LED lighting solutions.

KI

Director / APAC Sales & Business Development

Korrus Inc, Ecosense Lighting Inc. & Soraa Inc.

Jan 2015 - Dec 2023 (8 years 11 months)

Collected market intelligence and developed sales strategies for Korrus products across Asia-Pacific. Worked with specifiers, distributors, and end users to understand customer needs and support negotiations and contractual processes.

VL

International Business Development Manager / Vectra Lighting Executive

Vectra Private Limited

Jan 2011 - Dec 2012 (1 year 11 months)

Managed marketing and increased sales through business development in Hong Kong, Singapore, India, Thailand, and China. Led a team of sales executives and coached an email response team to capture sales leads.

LL

Marketing Manager / Lightcraft Executive

Lightcraft Private Limited

Jan 2010 - Dec 2011 (1 year 11 months)

Managed marketing and increased sales in the retail showroom and international sales. Provided product specifications and media kits to clients, and led a team of sales executives in customer service support.

SS

Medical Operations Manager / Home Team Academy (HTA)

Singapore Min. of Defense / Singapore Civil Defense Force (S

Jan 2008 - Dec 2010 (2 years 11 months)

Provided leadership training to new recruits and served as a paramedic assistant and firefighter. Created and standardized a new medical center, achieving a zero-death rate and maintaining emergency response times.

LL

Marketing Manager / Lightcraft Executive / Website Management

Lightcraft Private Limited

Jan 2006 - Dec 2008 (2 years 11 months)

Managed marketing and sales at the head office and international prospects, enhancing operations and developing cost-saving methods. Handled graphics design and website maintenance.

LI

Air Transportation Liaison Team Leader / Operations Manager

Logistics2020 Inc

Jan 2004 - Dec 2006 (2 years 11 months)

Managed logistics support for the Iraq Survey Group and Defense Intelligence Agency, providing tactical analysis and intelligence to troubleshoot distribution channels. Developed relationships with coalition forces and resolved intra-agency conflicts.

DY

Freight Traffic Management Specialist

DynCorp

Jan 2003 - Dec 2004 (1 year 11 months)

Coordinated transportation and logistics support for the US Air Force and Navy, supervising quality control and contractual agreements with third-party logistics companies. Created Minhad City in Dubai and closed two remote air bases.

MC

Cargo Operations Lead / Data Cargo Processor

Maytag Aircraft Corporation

Jan 2002 - Dec 2003 (1 year 11 months)

Coordinated ramp operations with inbound/outbound aircraft, processed cargo, and managed the computer database. Maintained a 98% reliability rate and ensured Defense Transportation Regulatory compliance.

Education

Degrees, certifications, and relevant coursework

CA

Claude Academy

Claude Academy 101 & AI Fluency, AI Fluency

2026 - 2026

Completed Claude Academy 101 and AI Fluency training in August 2026.

Illuminating Engineering Society logoIS

Illuminating Engineering Society

IES Continuing Education Units, Lighting

2022 - 2022

Completed continuing education on Advanced Computation in Lighting and Daylighting Design, earning 1 IES CEU.

Illuminating Engineering Society logoIS

Illuminating Engineering Society

IES Continuing Education Units, Lighting

2020 - 2020

Completed continuing education on Germicidal Ultraviolet Disinfection in the Days of Covid, earning 2 IES CEUs and 2 AIA LU-HSWs.

University of Maryland University College logoUC

University of Maryland University College

Business Administration, Business Administration

2011 - 2014

Pursued a Business Administration degree at the University of Maryland University College, Asia Division, from 2011 to 2014.

University of Maryland University College logoUC

University of Maryland University College

Global Business Program, Global Business

1999 - 2002

Participated in the Global Business Program at the University of Maryland University College, Aviano AB, Italy, from 1999 to 2002, and later transferred to the Asia Division.

United States Air Force logoUF

United States Air Force

Directed Air Transport, Air Transport

1999 - 2002

Completed Directed Air Transport training and managed air transport activities, receiving an honorable discharge in 2002.

Western Washington University logoWU

Western Washington University

Computer Science Program, Computer Science

1996 - 1997

Studied Computer Science at Western Washington University from 1996 to 1997 before transferring to the United States Air Force.

International School of Bangkok logoIB

International School of Bangkok

Diploma, General Studies

Earned a diploma from the International School of Bangkok in 1996.

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