Harihar Ragou

Architected and executed a 675-contact B2B outreach campaign targeting R&D Directors, Supply Chain Managers, and C-suite decision-makers, managing end-to-end pipeline tracking in HubSpot CRM. Built a 140-company MedTech prospect database using Vibe Prospecting and ZoomInfo, produced weekly competitive intelligence reports, and optimized outreach and territory/ICP targeting to improve engagement an

Directed a B2B lead pipeline of 50+ qualified prospects across Middle East and South Africa markets using structured HubSpot CRM deal-stage workflows to reduce follow-up lag. Researched cybersecurity adoption patterns and built an ABM-informed CRM dashboard, then developed GTM positioning strategies to strengthen competitive win rate.

Oversaw paid social acquisition campaigns via Meta Ads Manager, generating 500+ interactions and 150+ qualified inbound leads within 30 days through audience segmentation and iterative creative testing. Conducted A/B testing across ad variants and audience segments, analyzed funnel drop-off data, and used insights to improve lead conversion and weekly budget reallocation decisions.

Engineered a streamlined client onboarding and handoff process, reducing average onboarding cycle time and improving early-stage client satisfaction. Restructured cross-functional communication frameworks across multiple departments to boost internal alignment and eliminate delivery workflow bottlenecks.

Planned and executed four localized B2B client acquisition campaigns using promotional events and targeted outreach to increase new customer acquisition. Applied data-driven prospect segmentation to personalize outreach, delivered GTM briefs and client proposals, and produced KPI-tracked performance reports across multiple concurrent client projects.

Completed an MBA in International Business with specializations in Marketing and HR at Pondicherry University in 2025.

Completed a B.Sc. in Information Technology at Saradha Gangadharan College in 2023.