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@graziellaalmasco
Sales and customer success professional driving revenue growth and lasting client relationships.
I am a results-driven sales and customer success professional with extensive experience managing premium accounts, developing pipelines, and delivering process improvements that boost performance and satisfaction. I have a proven track record of generating revenue and maintaining strong client relationships across media, hospitality, and automotive sectors.
At Fragment Media and Catino Technologies I led account management, chargeback operations, and partner relationship programs, collaborated cross-functionally with partnership directors and ad ops, and produced data-driven reporting to optimize campaign performance. I also developed lead generation campaigns, conducted high-volume outreach, and supported sales enablement with tools like HubSpot and Aircall.
As a trainer and consultant I designed custom learning programs for Nissan Academy Philippines, delivered training to over 3,000 employees across 44 dealerships, and recommended process changes that improved customer engagement. I bring strong negotiation, presentation, and operational optimization skills and seek roles where I can combine sales strategy, client success, and training to drive measurable business outcomes.
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Work history, roles, and key accomplishments
Experience Fragment Media
Dec 2023 - Jul 2025 (1 year 7 months)
Managed expanded portfolio of premium newsletter ad inventory, driving significant revenue growth and securing campaign renewals while collaborating with Partnership Directors to close deals and optimize campaign performance.
Experience Fragment Media
Jul 2023 - Jul 2025 (2 years)
Built and managed a pipeline of direct-response advertisers, executed high-volume strategic outreach, and generated quality opportunities for the close team to drive meetings and early-stage pitches.
Catino Technologies
Mar 2023 - Dec 2023 (9 months)
Owned chargeback and refund processes to reduce financial losses, conducted data analysis and KPI reporting to identify bottlenecks, and designed operational workflows to improve efficiency in collaboration with the CEO.
Catino Technologies
Nov 2021 - Oct 2022 (11 months)
Managed partner restaurant relationships and virtual restaurant concepts to drive revenue growth, documented account changes, and identified upsell opportunities through regular client engagement.
Catino Technologies
Aug 2021 - Oct 2021 (2 months)
Qualified leads, conducted discovery calls, and prospected new partners via cold calling and multi-channel outreach, consistently exceeding quotas and refining lead generation playbooks.
Michaels and Grants Business Consulting
Aug 2018 - Feb 2020 (1 year 6 months)
Developed and delivered training programs for Nissan Academy, training over 3,000 dealership employees across 44 dealerships and recommending process improvements that enhanced customer engagement.
British United Automobiles
Mar 2016 - Feb 2017 (11 months)
Managed premium vehicle sales to diplomatic and international organization clients, generating strong repeat business and complying with diplomatic sales procedures.
British United Automobiles
Nov 2013 - Feb 2017 (3 years 3 months)
Ranked as a top sales performer and generated over PHP 250M in gross sales through tenacity, negotiation, and customer relationship strategies that produced repeat customers and referrals.
Ayala Land Premier
Oct 2012 - Oct 2012 (0 months)
Closed property sales by overcoming objections and completing contracts, building customer base through personalized strategies and networking with industry professionals.
Dranix Distributors
Jul 2012 - Oct 2012 (3 months)
Assisted marketing manager with programs to increase product awareness, operated selling booths at bazaars to drive brand trial, and supported merchandising and content promotion for partner stores.
Travel Suites Hotel
Jan 2011 - Jan 2012 (1 year)
Managed front desk operations including registrations, cancellations, and guest issue resolution to ensure comfort, satisfaction, and safety.
Degrees, certifications, and relevant coursework
Bachelor of Science in Business Administration, Marketing Management
2014 - 2018
Activities and societies: Junior Consultant and Customer and Sales Trainer; President's Award; Sales and Customer Service Trainer for Nissan Academy Philippines; conducted trainings for 44 dealerships.
Completed a Bachelor of Science in Business Administration with a focus on Marketing Management; actively involved in consulting and training projects with Nissan Academy Philippines.
Elementary Diploma, Primary Education
2003 - 2007
Completed primary education and graduated as Salutatorian.
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