Edna Choge

I am an experienced International Account Manager with a proven track record in managing channel-style partnerships and high-value B2B accounts across EMEA and APAC. My expertise lies in leveraging CRM tools like Salesforce and HubSpot to drive partner success and scale revenue programs. I am passionate about building global partner communities and transitioning my strong commercial acumen into SaaS, cybersecurity, or fintech environments.

In my current role as a Commercial Account Manager at Sian Flowers Limited, I have successfully managed a portfolio of over 100 B2B clients, achieving a remarkable 30% year-over-year revenue growth through customized solutions and proactive client lifecycle management. I have served as a key negotiator for multimillion-dollar contracts and have collaborated with cross-border teams to ensure alignment and delivery coordination. My commitment to mentorship and capacity building within the sales team reflects my dedication to fostering a collaborative and high-performing work environment.

Currently, I am deepening my knowledge in SaaS and cybersecurity solutions through self-study and industry networking. I am eager to apply my commercial insights and client-first strategies in the Managed Service Provider space, contributing to innovative solutions that drive business success.