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EK@ednakipsanai
Driven Strategic Account Manager with extensive B2B sales experience.
KenyaI am a Strategic Account Manager with over two decades of experience in leading global B2B sales and partner success across diverse regions including Europe, UK, MENA, and APAC. My expertise lies in building and nurturing long-term client relationships, managing complex sales cycles, and aligning cross-functional teams to deliver high-impact solutions.
Throughout my career, I have successfully leveraged CRM platforms such as Salesforce and HubSpot to streamline processes and enhance client engagement. I am adept at navigating remote work environments, leading distributed teams, and facilitating asynchronous collaboration with stakeholders across multiple time zones. I am eager to apply my strong foundation in commercial strategy and global account management to dynamic roles in SaaS, technology, or mission-driven sectors within remote-first organizations.
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Work history, roles, and key accomplishments
Sian Flowers Limited
Jul 2015 - Present (10 years 4 months)
Managed a global portfolio of 60+ B2B accounts across Europe, MENA, and APAC, achieving consistent revenue growth through tailored relationship strategies and proactive pipeline oversight. Closed high-value international contracts by leading full-cycle sales operations, from lead qualification to final negotiations and renewals.
Sian Roses Group
Jul 2014 - Present (11 years 4 months)
Spearheaded market research initiatives targeting European buyers, producing actionable insights that informed regional expansion and strategic pricing shifts. Co-developed and executed promotional campaigns for international trade fairs and exhibitions, increasing qualified lead generation and distributor interest.
Sian Roses Group
Oct 2013 - Present (12 years 1 month)
Updated and maintained centralized marketing collateral to reinforce consistent brand messaging across all external communications. Coordinated logistics and vendor engagement for exhibitions and trade events, improving campaign execution efficiency by 23%.
Degrees, certifications, and relevant coursework
Master of Business Administration (MBA), Strategic Management
Focused on strategic management principles and practices. Gained expertise in business administration and leadership.
Bachelor of Commerce (Bcom), Management Science
Studied management science, gaining foundational knowledge in business and management principles.
Diploma in Information Technology, Information Technology
Completed a diploma program in Information Technology. Acquired essential IT skills and knowledge.
Software and tools used professionally
KenyaYou can contact edna and 90k+ other talented remote workers on Himalayas.
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