Open to opportunities

Caroline Njoroge

@carolinenjoroge2

Message

Dynamic sales leader with expertise in B2B and IT sales.

Kenya

Message

What I'm looking for

I am looking for a role in a forward-thinking organization that values innovation and offers opportunities for career growth and development.

I am a dynamic and results-driven professional with over 8 years of experience in IT sales, B2B sales, and strategic client relationship management across regional markets. My proven track record includes executing high-impact sales strategies and achieving consistent sales targets while leading end-to-end solution selling initiatives in technical and training-driven environments.

Throughout my career, I have been recognized for strengthening customer engagement and optimizing pipelines through effective lead generation. I have hands-on experience in managing complex sales cycles and delivering growth across East Africa. I am seeking to contribute my expertise to a forward-thinking organization focused on innovation and scalable regional expansion.

Experience

Work history, roles, and key accomplishments

Current

Senior Sales Project Manager

Current

CLC Africa

Mar 2020 - Present (5 years 3 months)

Spearheaded the establishment and growth of key partnerships with United Nations agencies, driving multi-country regional sales expansion and aligning execution with a long-term sales strategy. Negotiated and secured long-term client contracts, achieving sustained sales target achievement while building strategic B2B sales relationships across East Africa and the UAE.

B2B Sales Strategic Planning Contract Negotiation Customer Engagement IT Sales Project Management

Sales Manager - Training Division

Techno Brain Group

Jun 2018 - Feb 2020 (1 year 8 months)

Drove team to exceed revenue and sales target achievement through proactive sales strategy alignment and performance monitoring across corporate and government clients. Enhanced operational efficiency by implementing market-driven territory management plans and leveraging sales enablement tools to optimize pipeline visibility.

Sales Strategy Performance Monitoring Territory Planning Sales Enablement Lead Generation Team Leadership B2B Sales

Key Accounts Manager

Quintica Group

Apr 2017 - May 2018 (1 year 1 month)

Spearheaded channel development and penetration into new sectors, achieving strong sales target achievement by leveraging relationship-based solution selling in the Kenyan market. Collaborated with MENA sales leadership to refine partner onboarding and support systems, increasing long-term customer engagement and satisfaction.

Solution Selling Customer Engagement IT Sales Sales Enablement Technical Sales

Business Development Manager & Training Coordinator

Harmony Solutions Limited

Oct 2014 - Mar 2017 (2 years 5 months)

Developed and executed region-specific sales strategies that improved product visibility and drove consistent sales target achievement across priority sectors. Conducted intensive lead generation via social platforms, trade shows, and referral campaigns, building a sustainable pipeline of qualified corporate prospects.

Sales Strategy Lead Generation Solution Selling Event Sponsorships B2B Sales Social Media

Business Development Executive

Flexi Personnel Limited

Apr 2013 - Sep 2014 (1 year 5 months)

Responsible for developing new business opportunities and managing client relationships. Focused on expanding the company's market presence and achieving sales targets.

Business Development Sales Target Achievement Market Analysis Lead Generation Customer Engagement Strategic Planning

Education

Degrees, certifications, and relevant coursework

Nairobi University

Bachelor of Business Administration, Business Administration

Currently pursuing a Bachelor of Business Administration at Nairobi University. This program is enhancing my understanding of core business principles and management strategies.

Kenya Institute of Management

Diploma in Business Management, Business Management

Completed a Diploma in Business Management from the Kenya Institute of Management in 2013. This diploma provided foundational knowledge in business operations and management.

Kenya Institute of Management

Certificate in Business Management, Business Management

Obtained a Certificate in Business Management from the Kenya Institute of Management in 2011. This certificate laid the groundwork for further studies in business.