Diptadip Roy
@diptadiproy
I am a sales and business development leader with 10+ years driving channel and team performance.
What I'm looking for
I am a dynamic sales and business development professional with over 10 years of experience across sales, channel management, marketing and team handling. I focus on driving top-line performance through channel partnerships, distributor management and strategic account engagement.
I have led regional teams and verticals, managing project and retail sales, dealer training and range selling while holding roles at Jaquar, Saint-Gobain, Dormakaba and Greenply. I consistently implement sales strategies, monitor collections and forecast stocks to improve revenue and operational efficiency.
My background includes executing BTL and in-brand campaigns, coordinating product demonstrations with architects and key accounts, and delivering major projects such as ITC Kohinoor, ITC Royal Bengal, South City renovation and showroom rollouts for automotive brands. I emphasize relationship-building with architects, builders, dealers and influencers to generate repeat business.
I hold a PGDM in Marketing & HR and I bring a practical, execution-focused mindset with strong negotiation, presentation and team-building skills. I seek to contribute to a growth-oriented organization where I can lead channels, mentor teams and achieve measurable business results.
Experience
Work history, roles, and key accomplishments
Deputy Manager
Jaquar
Jan 2025 - Present (8 months)
Headed the Shower Enclosure vertical for South Bengal, leading a team of 2 assistant managers across project and retail sales and implementing regional sales strategies. Managed dealer training, ISP performance, and BTL activities to strengthen channel engagement.
Key Account Manager
Saint-Gobain
Jan 2023 - Jan 2025 (2 years)
Managed key accounts for West Bengal, Jharkhand and North-East, supervising a team of 3 business executives and driving channel appointment, range selling and demand-generation activities. Monitored sales performance and distributor-wise collections to optimize territory results.
Led East Zone sales (WB, Odisha, Jharkhand, Bihar) with responsibilities across business development, distributor management and operations. Planned and monitored sales phasing, collections, forecasting and channel expansion to support regional targets.
Senior Executive
Greenply Industries
Jan 2014 - Jan 2017 (3 years)
Executed business development and distribution management in Jharkhand and Kolkata, managing sales developers for projects and retail, forecasting stock requirements and designing monthly schemes and promotions. Coordinated product demonstrations and brand promotion activities for key accounts.
Education
Degrees, certifications, and relevant coursework
Bharatiya Vidya Bhavan, BBSR
Postgraduate Diploma in Management, Marketing & Human Resources
2011 - 2013
Activities and societies: Summer internship project on teak veneers at Greenply Industries Ltd; 16-day workshop on retail management at Pantaloons.
Postgraduate Diploma in Management (Marketing & HR) completed from Bharatiya Vidya Bhavan, Bhubaneswar (2011-2013).
University of Calcutta
Bachelor of Commerce, Marketing (Honours)
2007 - 2010
Bachelor of Commerce (Marketing Honours) from University of Calcutta (2007-2010).
Central Board of Secondary Education (Higher Secondary)
Higher Secondary Certificate, Higher Secondary
2005 - 2007
Completed Higher Secondary under CBSE (English medium) from 2005 to 2007.
Indian Certificate of Secondary Education (ICSE)
Matriculation (ICSE), Secondary Education
2004 - 2005
Completed matriculation under ICSE (English medium) in 2004-2005.
Availability
Location
Authorized to work in
Job categories
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