Open to opportunities

Debby Jd

@debbyjd

Message

I build integrated communications campaigns that strengthen brands, engage employees, and generate revenue.

Malaysia

Message

At Sime Darby Berhad, I managed internal and external communications across 10 APAC markets, leading EV-related projects, communication channels, agency hiring, and a team of four. My team increased employee engagement by 65% and delivered quarterly town halls for 1,200 employees across APAC and Australia.

Previously at Omnia Media Prima, I developed integrated proposals that generated RM9.4 million in revenue, revamped the website, launched social channels, and managed six executives. I’ve also led B2B and B2C campaigns, PR, brand stewardship, trade marketing, events, and client servicing for brands including Disney+ Hotstar, BMW Malaysia, BYD Malaysia, Nestlé, and L’Oréal.

Experience

Work history, roles, and key accomplishments

Regional Assistant Manager

Sime Darby Berhad

Mar 2023 - Nov 2023 (8 months)

Managed internal and external communications for the automotive division across 10 Asia Pacific markets, led a team of 3 executives and 1 intern, and supported senior management with data-driven updates. Spearheaded campaigns that increased employee engagement by 65% and organized quarterly town halls engaging 1,200 employees.

Internal Communications External Communications Team Management EV Projects Data Analysis Event Planning Stakeholder Management Social Media Management Hiring Public Relations

Strategy & Campaign Planning Manager

Omnia Media Prima

Mar 2021 - Mar 2023 (2 years)

Developed and curated proposals for local and international brands, leveraging Media Prima's assets to generate RM 9.4 million in revenue. Partnered with the COO on trade marketing, revamped the website, produced the Solutioneers magazine, and managed a team of six executives.

Campaign Planning Trade Marketing Digital Marketing Social Media Management Website Management Team Management Revenue Growth Proposal Development Media Relations

Agency Experience, Client Servicing

Omnia Media Prima

Feb 2017 - Mar 2021 (4 years 1 month)

Developed B2B/B2C marketing initiatives for a diverse range of brands, coached the internal content team, implemented SOPs, managed contracts, and generated campaign reports. Secured a two-year marketing contract for TheLorry Malaysia and Simply Giving Global.

Client Servicing B2B Marketing B2C Marketing Content Management SOP Implementations Contract Management Campaign Reporting Press Releases