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Cody ChristensenCC
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Cody Christensen

@codychristensen

Head of Strategy & Operations | Turning Disruption into Revenue | GTM • Growth • AI-Driven Strategy | Speaker on SEO & AI Search

United States
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What I'm looking for

I’m looking to lead strategy, operations, go-to-market, and revenue growth through market disruption—building AI-native systems, high-performing teams, and scalable commercial engines.

At Storylake Marketing and Textbroker International, I lead US strategy, operations, P&L, go-to-market execution, and commercial growth through major shifts in AI-driven search and digital marketing.

I built a full go-to-market strategy for an AI-assisted service line, from positioning and sales funnel through fulfillment, growing it into a meaningful share of revenue in under a year. I also restructured a major enterprise relationship around AI-assisted delivery, reducing client costs while improving profitability.

Across Textbroker, I’ve led a commercial pivot into AI-assisted and Reddit brand marketing services, advised on a next-generation MarTech platform, and built the operating systems—OKRs, scorecards, SOPs, reporting, and executive cadence—that help teams move faster.

Earlier, I grew retention and customer lifetime value through consulting-led client success frameworks, exceeded sales quotas through full-cycle business development, and led marketing across SEO, PPC, SEM, social, and lifecycle email. I bring an empathetic, hands-on leadership style to complex commercial problems.

Experience

Work history, roles, and key accomplishments

Textbroker International logoTI
Current

GM / CEO, USA

Textbroker International

Nov 2024 - Present (1 year 9 months)

General manager and senior operating leader running the US business. Leading P&L, budget, strategy, and execution while reporting to global ownership. Public-facing executive for the US entity, leading through a period of significant market disruption.

SM
Current

Head of Strategy & Operations

Storylake Marketing

Dec 2022 - Present (3 years 8 months)

Leads the US business for Storylake, the agency brand of Textbroker International, owning P&L, go-to-market strategy, and commercial execution. Built and led the go-to-market strategy for a new AI-assisted service line, growing it into a meaningful share of revenue in under a year, and restructured a major enterprise relationship to improve profitability.

Textbroker International logoTI

COO, USA

Textbroker International

May 2023 - Nov 2024 (1 year 6 months)

Operational leader and integrator during a critical market pivot, focused on translating ownership's strategy into organizational execution.

Textbroker International logoTI

Director of Client Success and Sales Ops

Textbroker International

Jan 2019 - May 2023 (4 years 4 months)

Led customer success, solution strategy, and service fulfillment for the agency's managed services division and owned new business development across a $1MM+ book.

Textbroker International logoTI

Manager, US Sales and Consulting

Textbroker International

Jan 2018 - Jan 2019 (1 year)

Owned US sales strategy and revenue development, managing a growing book of business while consulting for some of the largest brands and ecommerce companies in the US and Europe.

Textbroker International logoTI

Marketing Manager, USA

Textbroker International

Apr 2017 - Jan 2018 (9 months)

Led all US content, social, and marketing programs driving new customer acquisition. Mainly focused on creating and optimizing web content for SEO through keyword research and technical SEO tools

Nebo Credit Union logoNU

Director of Marketing

Nebo Credit Union

Aug 2014 - Apr 2017 (2 years 8 months)

Led full marketing strategy and execution for the credit union across SEO, PPC, SEM, social, events and lifecycle email. Grew active membership through community-driven brand marketing and data-informed campaigns. Owned annual marketing planning and budget, consistently delivering growth targets while reporting directly to the CEO. First leadership role in an 11-year progression built on results.

Education

Degrees, certifications, and relevant coursework

Utah Valley University logoUU

Utah Valley University

Bachelor of Applied Science, Marketing / Business Management

Bachelor of Applied Science in Marketing and Business Management from Utah Valley University.

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