Open to opportunities

CHONG ZHI YI

@chongzhiyi

Message

I build startup growth pipelines through outbound sales, marketing, CRM, and venture operations.

Malaysia

Message

What I'm looking for

I'm looking to contribute to startup growth through outbound sales, business development, marketing, CRM, and venture operations, while continuing to build practical experience in high-growth environments.

I'm currently building outbound lead generation at BlockOffice, using Apollo and Zapier to automate prospect sourcing, segmentation, and outreach while tracking pipeline performance in CRM.

At SRE Commerce, I helped launch Wellora, a health supplement brand across Malaysia and Singapore, from 0→1. I coordinated marketing, CRM, and operations across three projects and produced 600+ pieces of marketing content.

During my sales and marketing internship at Trend Wellness Global, I generated RM220K+ in sales by improving the WhatsApp sales funnel and running Meta Ads. I also improved ad ROAS by 30% through creative-performance analysis and audience retargeting.

I've also supported Antler Malaysia with founder research, pre-seed due diligence, investment memos, and pitch reports across Southeast Asia. I bring an entrepreneurial perspective, fluent English and Mandarin communication, and hands-on experience turning outreach and marketing activity into growth.

Experience

Work history, roles, and key accomplishments

Current

Growth Analyst

Current

BlockOffice

Feb 2026 - Present (6 months)

Set up outbound lead generation using Apollo and Zapier to automate sourcing, list segmentation, and outreach messaging. Ran cold outreach campaigns to bring in new leads and build sales pipeline.

Apollo Zapier Lead Generation Cold Outreach CRM Sales Pipeline

Founder Scouting Intern

Antler Malaysia

Sep 2025 - Dec 2025 (3 months)

Researched and assessed early-stage founders and startup teams across Malaysia and Southeast Asia. Helped the VC team with due diligence for pre-seed investments and wrote investment memos and pitch reports.

Research Due Diligence Investment Memos Pitch Venture Capital

Youth Leadership Academy Cohort

McKinsey & Company

Jul 2025 - Oct 2025 (3 months)

Selected as 1 of 50 participants nationwide out of 650+ applicants for McKinsey's flagship leadership program. Completed modules on strategic leadership, problem-solving, and innovation with McKinsey consultants.

Leadership Problem Solving Innovation Strategic Thinking

Project Management Associate

SRE Commerce Sdn. Bhd.

Jan 2025 - Sep 2025 (8 months)

Helped launch Wellora, a health supplement brand sold across Malaysia and Singapore, from 0 to 1. Coordinated marketing, CRM, and operations across 3 projects; produced 600+ pieces of marketing content.

Project Management Marketing CRM Operations Content Creation

Sales & Marketing Intern

Trend Wellness Global

Apr 2024 - Sep 2024 (5 months)

Generated RM220K+ in sales by optimizing the WhatsApp sales funnel and running Meta Ads. Improved ad ROAS by 30% by analyzing creative performance and retargeting audiences.

Sales Marketing WhatsApp Meta Ads ROAS Retargeting