Chester Cheng

Created automated systems for various industries and conceptualized strategic dashboards using client data. Established a replicable data framework for cross-industry use.

Handled data engineering and analytics for the whole company, providing accurate revenue forecasts and reducing fraudulent transactions by 70%. Automated processes with Python, speeding up several operations by 90%.

Secured a free $36,000 plan from a product analytics platform and saved 10% of annual marketing budget by analyzing Google Analytics data. Improved signup to subscription conversions by 30% and launched A/B testing experiments to improve user activation.

Helped graduating teachers understand how to use data analytics for their teaching career.

Spearheaded email marketing efforts to increase repeat customers and identified customer cohorts for targeted campaigns. Fixed operational issues and conceptualized a long-term analytics plan.

Strategized restaurant offers to increase transactions by 10% and revamped subscription methods, increasing active userbase by 300%. Led subscription campaigns that increased revenue by 500% and identified customer journeys to improve conversion rates.

Analyzed team's efficiency and doubled the reliability of the team in hitting set deadlines.

Pioneered data analytics in the company, analyzing competitor performance and user behavior to increase redemptions by 20% and active users by 30%.

Created template responses on messaging platforms to ensure consistent brand voice across shifts.

Created an incentive program that motivated employees, deterred absenteeism, and lowered theft. Halved monthly spoiled products percentage.

Created a macro in Excel that finished 2-3 day tasks in under 5 minutes.

Bachelor of Arts in Psychology from Ateneo de Manila University, completed in 2011.