At Goodwall, I partner with marketing and product management to define growth metrics and analyze retention across referred and non-referred users. I use BigQuery cohort analysis to diagnose engagement trends and share recommendations with leadership.
Across SaaS, e-commerce, logistics, and finance, I’ve analyzed experiments, improved dbt models, and built reporting for product and business decisions. Earlier, at De La Salle University, I developed solar forecasting models and co-authored three IEEE-published papers.

