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Justin De GuiaJG
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Justin De Guia

@justindeguia

Senior Data Analyst at Goodwall, using BigQuery cohort analysis to diagnose retention and engagement trends.

Philippines
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At Goodwall, I partner with marketing and product management to define growth metrics and analyze retention across referred and non-referred users. I use BigQuery cohort analysis to diagnose engagement trends and share recommendations with leadership.

Across SaaS, e-commerce, logistics, and finance, I’ve analyzed experiments, improved dbt models, and built reporting for product and business decisions. Earlier, at De La Salle University, I developed solar forecasting models and co-authored three IEEE-published papers.

Experience

Work history, roles, and key accomplishments

SE

Analytics Engineer

SellerX

Jul 2024 - Jan 2025 (6 months)

Supported data governance and integrity in Snowflake data models, resolving foreign key inconsistencies and aligning business requirements with data models.

ZP

Data Analyst

Zenith Investment Partners

Sep 2022 - Jan 2023 (4 months)

Conducted portfolio contribution analysis and built SQL and Power BI reporting to track performance drivers, identifying a ~2% variance in return attribution.

NP

Business Intelligence Operations Specialist

Ninja Van Philippines

May 2021 - Feb 2022 (9 months)

Built fraud detection analysis, tracked shipment performance, and optimized SQL dashboards to improve delivery performance and resolve bottlenecks.

Education

Degrees, certifications, and relevant coursework

De La Salle University logoDU

De La Salle University

Master's in Electronics Engineering, Electronics Engineering

2018 - 2021

Grade: CGPA: 3.9

Completed academic coursework for a Master's in Electronics Engineering with a major in Artificial Intelligence; thesis in progress. Achieved a CGPA of 3.9.

Johns Hopkins University logoJU

Johns Hopkins University

Introduction to Data Science Track, Data Science

2018 - 2019

Completed the Introduction to Data Science Track, a DOST-PCIEERD sponsored Data Science course via Coursera, focusing on R Programming.

UM

University of the City of Manila

Bachelor of Science, Electronics and Communications Engineering

2011 - 2016

Grade: CGPA: 2.25

Earned a Bachelor of Science in Electronics and Communications Engineering with a CGPA of 2.25.

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