At Anthriq, I design B2B go-to-market and digital media strategy for a neurotech and HCI startup. I’ve grown engagement across LinkedIn, Substack, and X, and led event-based GTM for trade shows and industry engagements.
I also own Anthriq’s in-house content and marketing collateral, from pitch materials to product shoots. I deployed an AI-powered content engine that cut content production time by 30% while scaling social output.
At 22 Feet Tribal Worldwide- DDB Mudra Group, I developed go-to-market strategies, competitive positioning, and messaging frameworks for industrial and manufacturing clients. I also contributed to strategic pitches for Google, Johnson & Johnson, and Titan Skinn.
Earlier, I worked across digital campaigns, marketing communications, and account operations at Social Panga, Aditya Birla Fashion & Retail Ltd., and 21N78E Creative Labs. My experience spans B2B software, technology, manufacturing, and consumer brands.
