pooja bhardwaj
@poojabhardwaj
I build GTM, brand, and content strategies that acquire, retain, and grow B2B clients.
What I'm looking for
I've built GTM strategy, positioning, and growth narratives for PwC India and Microsoft-backed B2B SaaS company Digital CFO. At Digital CFO, I acquired and onboarded 30+ long-term B2B clients, launched a Microsoft Azure co-sell channel, generated 300+ MQLs per LinkedIn Live event, and helped cut CAC by 40% through compliance-led content.
Across Wing Communications and Kairo5 Marcom, I've shaped voice, campaigns, and go-to-market stories for 100+ brands in FMCG, automotive, fintech, SaaS, and professional services. I move from executive strategy to hands-on copywriting, client retention, partnerships, pipeline visibility, and campaign execution.
Experience
Work history, roles, and key accomplishments
Chief of Staff to ITS India Leader
PwC India
Dec 2025 - Jul 2026 (7 months)
Designed and executed GTM strategy for India's textile sector FTA impact, translating complex trade policy into actionable market entry narratives. Owned marketing strategy and business development support for PwC India's Financial Services vertical, including managing the external partnership with IVCA.
Education
Degrees, certifications, and relevant coursework
PG Diploma in Journalism & Mass Communication
Postgraduate Diploma, Journalism & Mass Communication
2018 - 2019
Completed a postgraduate diploma in journalism and mass communication.
BA in English Literature
Bachelor of Arts, English Literature
2013 - 2016
Earned a Bachelor of Arts degree in English Literature.
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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