madhurima kashyap
@madhurimakashyap
Brand strategy and digital marketing professional blending personal branding with AI storytelling.
IndiaWhat I'm looking for
I’m a digital marketing and brand strategy professional with 3+ years of experience across agencies and startups, focused on end-to-end creative strategy for brands and founder-led growth. Currently, as an SR. EXECUTIVE in ONLINE BRANDING, I’m building brand presence for names like Get Companion, OffLimits, Blackberrys, Forever New, and Chique—translating strategy into influencer marketing, social media strategy, hoardings, and brand video.
I’m known for measurable performance improvements, including driving 30% lead growth and 5M+ monthly views through AI-powered storytelling and personal branding. Across roles, I’ve owned trust and credibility growth (notably 30%), improved brand performance consistently (2% every month), managed teams, and handled client crises—always keeping delivery on time and ideas execution-ready.
Experience
Work history, roles, and key accomplishments
Sr. Executive - Online Branding
Greenhonchos
Nov 2025 - Present (8 months)
Brand manager for Get Companion, OffLimits, Blackberrys, Forever New, and Chique, leading end-to-end creative strategy including influencer marketing, social media strategy, hoardings, and brand video. Drove 30% growth in trust and credibility and improved brand performance by 2% every month.
Social Media & Personal Branding
Freelance
Sep 2025 - Nov 2025 (2 months)
Handled social media for individual brands (Rehabb Care, Maliha Omar, Rebel Pebel), delivering Instagram and LinkedIn end-to-end creative strategy. Drove 30% growth in trust and credibility through brand strategy.
Personal Branding
Writtenlyhub
May 2024 - Aug 2025 (1 year 3 months)
Boosted LinkedIn and Instagram for clients including Berger, Zeffy, and The Kreatr, achieving 50K+ monthly views. Led founder-led marketing and lead generation campaigns on LinkedIn using AI tools (ChatGPT, Claude, Perplexity) and managed a 3–4 member team, including crisis resolution during client calls.
Jr. Copywriter
Webeesocial
Aug 2023 - Mar 2024 (7 months)
Crafted creative copy for B2B brands including ACMA, INDIAai, META, and JK Maxx Paints, and developed captivating pitches for Gudrun Sjoden, Extramarks, and Hex-a-fun. Drove coverage at events (ACMA Automechanika, ACMA Annual Session, META) and produced an in-house video for the company portfolio.
Copywriter Intern
Dunzo
Developed scripts, newsletters, and emailers, reaching 1M+ views. Created copy across multiple platforms, including social media and app-based content.
Education
Degrees, certifications, and relevant coursework
Amity University
M.A. in Counseling Psychology, Counseling Psychology
2021 - 2023
Grade: GPA 7.93
Earned an M.A. in Counseling Psychology at Amity University (2021–2023), achieving a GPA of 7.93.
Shaheed Rajguru College of Applied Sciences for Women
B.A. Psychology (Hons), Psychology
2017 - 2020
Grade: GPA 7.22
Completed a B.A. in Psychology (Hons) at Shaheed Rajguru College of Applied Sciences for Women (2017–2020), achieving a GPA of 7.22.
Availability
Location
IndiaAuthorized to work in
Job categories
Skills
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