Alex Vavourakis
@alexvavourakis
I’m an executive marketing leader focused on empathetic leadership, social strategy, and community-driven brand growth.
What I'm looking for
I’m a marketer with experience across multiple startups, digital platforms, the sharing economy, and cultural projects. I build sustainable brand loyalty through empathetic leadership, social strategy, storytelling, and community building—connecting people, content, and brands with a deep understanding of creative communities and their dynamics.
As Chief Marketing Officer, I led and mentored a cross-functional, remote marketing and artist relations team of 10, prioritizing performance, ownership, and collaboration. I strategised and launched integrated marketing campaigns across digital, partnerships, and community channels, and I built strategic partnerships and industry collaborations—especially within the music and culture sector—before progressing through roles in digital marketing and social media/event management.
Experience
Work history, roles, and key accomplishments
Chief Marketing Officer
NEWM Music-Platform & Distribution
Jan 2021 - Jan 2026 (5 years)
Led and mentored a cross-functional, remote marketing and artist relations team of 10. Strategised and launched integrated marketing campaigns and built strategic partnerships in the music & culture sector.
Digital Marketing Manager
Catch a Car & Mobility Carsharing
Jan 2015 - Jan 2021 (6 years)
Set up and optimized always-on marketing campaigns across brand and performance channels. Coordinated marketing, brand, and design agencies and led a small team of social media and content managers.
Social Media & Marketing Manager
CoolArts (Art-to-Print Project)
Jan 2014 - Jan 2016 (2 years)
Handled marketing activities from go-to-market campaign through content and distribution across blog, website, and newsletter. Managed interns and served as the main contact for artists during onboarding and product/profile setup.
Social Media & Event Manager
Springrolls Agency
Jan 2014 - Jan 2015 (1 year)
Managed social media and events for the Lucerne Festival project “A Symphony for Lucerne” on behalf of the Lucerne Festival. Owned social media content, community management, and event organization.
Education
Degrees, certifications, and relevant coursework
Lucerne University of Applied Sciences and Arts
Certificate of Advanced Studies (CAS), Digital Customer Experience (CX)
2011 - 2021
Completed a Certificate of Advanced Studies (CAS) in Digital Customer Experience (CX) at Lucerne University of Applied Sciences and Arts.
Lucerne University of Applied Sciences and Arts
Certificate of Advanced Studies (CAS), Event-Management
2011 - 2021
Completed a Certificate of Advanced Studies (CAS) in Event-Management at Lucerne University of Applied Sciences and Arts.
Lucerne University of Applied Sciences and Arts
Certificate of Advanced Studies (CAS), Online Media & Campaign Management
2011 - 2021
Completed a Certificate of Advanced Studies (CAS) in Online Media & Campaign Management at Lucerne University of Applied Sciences and Arts.
Somexcloud & VZPM Zurich
IPMA Level D, Community Management & Project Management
2008 - 2013
Studied Community Manager and Project Management, including IPMA Level D, at Somexcloud and VZPM Zurich.
Availability
Location
Authorized to work in
Job categories
Skills
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