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Alexandra Munteanu User

@alexandramunteanuuse

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Marketing Operations & CRM Specialist creating data-driven digital campaigns that grow engagement and retention.

United Kingdom

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What I'm looking for

I’m looking for fast-paced, international opportunities where I can lead CRM-driven marketing operations, optimize email and social campaigns using strong KPI reporting, and collaborate cross-functionally to improve the customer journey.

I drive end-to-end marketing activities—from campaign planning and content creation to audience segmentation, email marketing, and KPI tracking and reporting. I also bring CRM and customer experience experience, using those insights to build more relevant, audience-focused campaigns that perform in fast-paced, international environments.

Most recently, I managed social media campaigns across 3 community projects (education, wellbeing, social impact), creating newsletters and digital content for engagement and awareness. I designed and optimized email marketing campaigns, improving open and click-through rates by 35–45%, and I scheduled and managed content calendars using Meta Business Suite.

Before that, I supported integrated marketing campaigns across education and healthcare at Elsevier, contributing to workflow management across planning, content creation, segmentation, scheduling, and KPI reporting. With a strong foundation in customer support—delivering support via email, chat, and phone and managing CRM data—I connect customer needs to clearer messaging, stronger engagement, and better service quality.

Experience

Work history, roles, and key accomplishments

Marketing Specialist

Christ in the Community (Thrive Together Community Project)

Aug 2024 - Oct 2025 (1 year 2 months)

Managed social media campaigns across three community projects, increasing audience engagement on Instagram, Facebook, TikTok, and LinkedIn. Designed and optimized email marketing campaigns, improving open and click-through rates by 35–45%.

Marketing Campaigns Email Marketing KPI Tracking Copywriting Meta Business Suite Digital Content Strategy Community Marketing

Customer Care Agent

American Greetings

Oct 2023 - Feb 2024 (4 months)

Provided high-volume customer support via email and live chat while managing CRM customer interaction records. Resolved customer issues and collaborated with internal teams to improve customer experience processes.

Customer Support CRM Systems Email Support Live Chat Support Customer Satisfaction Communication High Volume Management Customer Experience (CX)Record Management

Marketing Assistant

Elsevier

Jul 2020 - Aug 2023 (3 years 1 month)

Developed and executed audience-led digital content and supported integrated campaigns across education and healthcare, including newsletters and email marketing. Managed end-to-end campaign workflow and improved engagement performance through segmentation and targeted messaging, while supporting paid social initiatives.

Digital Content Creation Meta Business Suite Email Marketing Market Segmentation Paid Social KPI Reporting Campaign Management Canva

Customer Support Specialist

Elsevier

Mar 2015 - Aug 2020 (5 years 5 months)

Delivered international customer support across email, chat, and phone while managing CRM data and customer interaction history. Identified recurring issues and supported process improvements to enhance customer experience and service quality.

CRM Data Management Process Improvement Customer Experience (CX)Communication Problem Solving Service quality