With over seven years of dedicated experience in email marketing, I have honed my skills in managing comprehensive email campaigns that drive engagement and revenue. My journey began with a BA Hons in Marketing Management, which laid the foundation for my analytical approach to marketing. I have successfully managed email marketing efforts across various industries, including B2B and B2C sectors, consistently exceeding targets and optimizing strategies to enhance customer engagement.
In my current role as a CRM/Email Marketing Specialist at GRIDSERVE, I am responsible for all email marketing activities, collaborating with stakeholders to analyze data trends and implement best practices. My previous positions have equipped me with a robust skill set, including A/B testing, automation workflows, and customer segmentation, which have proven essential in nurturing and growing mailing lists. I take pride in my ability to create compelling content that resonates with diverse audiences, as evidenced by my success in increasing email revenue significantly across multiple markets.
