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Adrián Paniagua Sanchez

@adrinpaniaguasanchez

Senior Product Manager at OYSHO (INDITEX), growing Training and Community app engagement by 23% through data-driven product iterations.

Spain

Message

At OYSHO (INDITEX), I lead product strategy and execution for the Training and Community mobile applications, owning their P&L and roadmap through 2026 and 2027. Data-driven iterations have increased user retention and engagement by 23%.

At PAYMENT INNOVATION HUB, I launched an AI-powered competitive intelligence product using LLMs and Feedly, cutting market insight delivery time by 92%, from four weeks to two days. I also partnered with Data Science and Engineering to evaluate and deploy AI use cases.

At TRAVELPORT, I moved from Software Engineer into Technical Lead & Product Owner for a global car rental booking platform serving 200,000 active customers. I owned its roadmap and backlog, and translated business requirements into microservices and micro frontends.

At GAMESTRY, I shaped course catalogue and platform features through market research on Twitch, YouTube, and US content creators. I also sourced and managed pro-gamer instructors and led a post-production team of up to six.

Experience

Work history, roles, and key accomplishments

Current

Senior Product Manager & Product Lead

Current

OYSHO (INDITEX)

Nov 2025 - Present (11 months)

Spearheaded global product strategy and execution for Oysho's digital ecosystem, owning P&L and strategic roadmap for Training and Community mobile apps. Directed a cross-functional team of 20+ engineers and drove user retention and engagement by 23% through data-driven iterations.

Product Strategy P&L management Agile Jira Figma Notion Firebase Analytics Growthbook A B Testing User Research Cross functional Leadership

Technical Innovation Product Manager

Payment Innovation Hub

Jun 2024 - Nov 2025 (1 year 5 months)

Led product discovery and rapid prototype delivery for global partners including Visa, CaixaBank, and Global Payments. Architected and launched an AI-powered competitive intelligence product using LLMs and Feedly, accelerating market insight delivery time by 92%.

Product Discovery AI LLM Feedly Market Analysis Data Science Prototyping Fintech Mobility Retail Innovation

Technical Lead & Product Owner

Travelport

Mar 2020 - Jun 2024 (4 years 3 months)

Transitioned from Software Engineer to Tech Lead and Product Owner, assuming end-to-end ownership of the roadmap for a global car rental booking platform serving 200,000 active customers. Scaled and led a squad of 7 engineers, optimizing agile workflows to decrease time-to-market.

Product Ownership Technical Architecture Microservices Micro Frontends Agile Backlog Management Team Leadership React Cloud Computing

Software Engineer

Travelport

Mar 2020 - Jun 2024 (4 years 3 months)

Engineered the migration of legacy desktop flight booking flows to a modern, cloud-based React platform, significantly improving system latency and UX.

React Cloud Computing Migration Latency UX

Product Manager & Production Lead

Gamestry

Aug 2016 - Mar 2020 (3 years 7 months)

Ran market and competitive research on Twitch, YouTube and US content creators to shape the course catalogue and platform features. Sourced, contracted and managed pro-gamer instructors, and led a post-production team of up to 6.

Market Research Competitive Analysis Product Management Content Creation Team Leadership Video Production Partnerships

Education

Degrees, certifications, and relevant coursework

Universidad Europea de Madrid

Bachelor's degree, Marketing

2024 -

Grade: 9/10

Activities and societies: Student representative (2024-2026)

Pursuing an online Bachelor's degree in Marketing with a focus on business strategy, market analysis, brand positioning, and digital ecosystems. Achieved a GPA of 9/10 and served as student representative from 2024 to 2026.